Denny’s Serves Up New CMO: Sherri Landry


Denny’s Corporation (NASDAQ: DENN) today announced the appointment of Sherri Landry as Senior Vice President, Chief Marketing Officer (CMO). Landry will lead the marketing team and report to President of Denny’s Inc., John Dillon.

Landry brings more than 25 years of deep expertise in the restaurant industry and a proven track record of delivering innovation and sales growth across restaurant brands. She joins Denny’s from CEC Entertainment where she served as Chief Marketing Officer overseeing multiple brands, including Chuck E. Cheese and Peter Piper Pizza. Prior to CEC Entertainment, she served in marketing leadership roles at Pizza Hut, T.G.I. Fridays, Main Event Entertainment, Sara Lee and Procter and Gamble, among others. 

“Denny’s is one of the most iconic American brands in the restaurant industry and beyond. I am truly honored and looking forward to joining the Denny’s brand team and leading our marketing efforts at such a pivotal time,” said Landry. 

This year marks Denny’s 70th anniversary and Landry will spearhead the historic brand’s next phase of growth, with a focus on increasing sales and delivering meaningful guest experiences that amplify Denny’s cultural relevance and position as America’s Diner.

The personnel changes are the latest staff adjustments Denny’s parent company has made since bringing aboard Kelli Valade as CEO to replace John Miller. Those moves included the appointment of Dillon as president of the Denny’s brand and the hiring of Dave Schmidt as president of the company’s newly acquired growth concept, Keke’s Breakfast Café.

Denny’s Corp. operates or franchises 1,631 Denny’s-brand diners and about 52 Keke’s breakfast and lunch restaurants.

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