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Monthly Archives: August, 2012

Specials

Would People Pay to Remove Facebook Ads?

Social media marketing can be achieved on countless networks around the internet, but the networks that most marketers show interest in are Twitter and...
Pesach Lattin -
Leaders

$50M In Fraud has been Prevented by Scrubkit

Murray Newlands interviews Chris Kennedy, the CTO of ScrubKit, one of the premiere CPA fraud detection companies in the world. They estimate that they...
Murray Newlands -
Specials

The Shocking History of the Mobile Device and its Impact on Marketing.

 You may not have known this, but America's obsession with mobile calling goes all the way back to the 1930.   Landline telephone users could...
Lance Hemenway -
Leaders

Brook Schaaf: 10 Tips for Running a Successful Affiliate Program

Murray Newlands speaks to Brook Schaaf, a leading Affiliate Management expert and the CEO of Schaaf-PartnerCentric, perhaps the top affiliate management company in the...
Murray Newlands -
Marketing Madness

Google Display Ad Planner Could be Huge

There are many marketers that have always relied on DoubleClick AdPlanner to help them found out anything they need to know regarding analytics of...
Pesach Lattin -
Specials

SEO for YouTube Equals Traffic

YouTube is more than a video sharing website, it’s also the second most popular search engine in the world. That’s right - millions of...
Mustafa Khundmiri -
Specials

Don’t Ignore This: Freebies Still Drive Traffic

One of the most effective and powerful ways to get the word out about your product or service is by distributing freebies. It’s no...
Mustafa Khundmiri -
Marketing Madness

YouTube Brings Pre-Roll Ads to Mobile

YouTube’s system of TrueView ads (skippable video advertisements that play before the video a user is trying to view) have worked quite well for...
Pesach Lattin -
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Adtech

Cracking the Code: How CVS Media Exchange is Rewriting the Rules of Retail Media with a Rebel Yell

Welcome to the world of retail media, where the stakes are high, the competition is fierce, and the jargon...
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Marketing Madness

The Intriguing Dance of Privacy, Google, and the IAB: A Closer Look at the MSPA and National String

In a move that might not set the world on fire but will certainly simmer some interest in the...
Adtech

No More Ads? How Apple’s New Safari Could Topple Google’s Empire

Get ready, internet adventurers, as Apple prepares to jazz up Safari with a suite of zippy updates and eccentric...

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