Since the Kingle Fire tablet was an enormous success, Amazon has already started it seems, the development of an Amazon Kindle Phone. According to insiders, there is a Phone in development in Taipei that may be launched in 2012.
Citigroup Analyst Mark Mahaney said
Based on our supply chain check, we believe FIH is now jointly developing the phone with Amazon. However, we believe that Amazon will pay NRE (non-recurring engineering fees) to FIH but the device and multiple components will actually be manufactured by Hon Hai’s TMS business group (the same business group that makes Amazon’s e-reader and the 8.9-inch Amazon tablet).
We believe the smartphone will adopt Texas Instrument’s OMAP 4processor and is very likely to adopt QCOM;s dual mode 6-series standalone baseband given QCOM has been a long-time baseband supplier for Amazon’s e-reader.
Affiliates need to start looking at Amazon’s new push an opportunity to really delve into mobile marketing, especially using the Amazon’s built in store. Creating content and promoting it targeted to Amazon users will be a great new revenue stream for those who get in early. With the built in store, this will easily rival if not exceed the iphone app market, with one advantage: you can buy and sell real products via Amazon, not just apps.
That will be huge to affiliates who can create apps and use mobile marketing to promote either other people’s products or their own.