Tag:Yahoo

Inside Yahoo’s Massive Advertising Layoffs

A Yahoo spokesperson told CNBC that the company would provide severance packages to domestic employees who had lost their jobs. Yahoo didn’t...

Yahoo Announces New Native Ad Experience for Marketers

If you thought Yahoo was no longer a company that marketers need to think about, you may be wrong. While Yahoo is definitely having...

Alert: Verizon Purchasing Yahoo for $4.8 Billion

It seems like there has been rumor, news and other reports of Yahoo attempting to sell their business for a long time, but all...

Goodbye Marrisa Mayer from Yahoo

Yahoo has just completed their annual meeting, and while there was some good news discussed, it was largely focused on the companies troubles over...

Twitter & Yahoo Meet for Possible Merger Talks

High level executives from Yahoo, including CEO Marissa Mayer, met with other ranking representatives from Twitter to discuss the possibility of a merger last...

Verizon Bids $3 Billion for Yahoo

Verizon Communications Inc plans to submit a second-round bid of around $3 billion for Yahoo Inc's core internet business, the Wall Street Journal reported,...

Yahoo Claims to Own Facebook

As we predicted last month, Yahoo has decided to move forward and sue Facebook over claims that Facebook is infringing on a wide range...

Facebook Owes Us Billions Claims Yahoo

In an interesting twist, Yahoo has come out with a claim that Facebook is infringing on up to 20 different patents that they own,...

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A Blueprint to Banish Ad Fraud for Good: Curtailing the Covert Culprit

Here me out: I know why ad fraud is so pervasive, and how to stop it. 
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The MediaMath Debacle: Is This Ad Tech’s Theater of the Absurd?

In the tumultuous world of business, where the unexpected often becomes the norm, the recent acquisition of...

Are you Confused about ChatGPT and Marketing?

In the ever-evolving landscape of artificial intelligence (AI), myths and misconceptions abound like phantoms in the night....

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