Wednesday, February 21, 2024

Tag:Video Streaming

Pluto TV’s EyeQ: The Future of Holistic Streaming Advertising

Pluto TV is the largest FAST (Free Ad-supported Streaming TV) platform globally, with over 80 million monthly active users in the US alone. But...

How to Live Stream the 2016 Presidential Conventions

With the Republican National Convention kicking off in Cleveland Monday, followed by next week’s Democratic National Convention in Philadelphia, several digital media companies are...

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Much Ado About Data: The IAB and Google’s Privacy Performance

In the grand tapestry of digital advertising, Google's Privacy Sandbox has emerged not as a mere thread but as...
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Now Pronounce You Retail and Tech: Walmart’s Proposal to Vizio

So, here we are, witnessing what could be the most unexpected crossover episode in corporate America: Walmart and Vizio,...

Touchdowns and Letdowns: The Super Bowl’s Marketing Circus Comes to Town

In the high-octane, neon-drenched spectacle that is Super Bowl advertising, brands embark on a gladiatorial quest for the Holy...

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Nextdoor Knocks: How Heidi Andersen is Redefining the Neighborhood Ad Block

Heidi Andersen. Let's talk about her for a sec....

Long Tail, Short Straw: The Myth of Niche Market Mastery

Oh, the long tail. It was the darling concept...