Alright, folks, gather around for the latest installment of “Ad Tech Gone Wild.” Picture this: Colossus Media LLC, strutting around like the Big Man on Campus, has just slapped Adalytics Research LLC with a civil lawsuit. The charges? Defamation, injurious falsehood, and false advertising. It’s the kind of lawsuit that makes lawyers salivate and PR … Read more
We all know Chobani, the foodie trailblazer known for its heavenly Greek yogurt and a fresh outlook on snacking! They’ve just unveiled their secret weapon as Chief Marketing Officer: Thomas Ranese, the marketing maestro who’s conquered the branding world at Uber and Google. Chobani’s CEO, Hamdi Ulukaya, gushed about their quest to serve up “better” … Read more
Repetitive ads on streaming platforms: Turning viewers into ‘brand recall experts’ and streaming services into ‘ad annoyance champions’ – it’s a battle of wits and annoyance!
If you read some of the latest data surrounding the extent of affiliate fraud, you might have questions. In 2020, nearly 10% of traffic coming from affiliate marketing programs was fake. Now, in 2022, that number has almost doubled (17%), which means the affiliate industry is expected to lose over $3.4 billion in fraud this year. … Read more
Roku has been having a tough time lately. The once high-flying streaming company has seen its stock price drop by about 80% since July last year. And now, according to a new report, Roku may be in negotiations to be acquired by Netflix. If the deal goes through, it would be a major shakeup in … Read more
There can be no doubt that social media marketing is now an essential part of any successful marketing strategy. With over 2.3 billion people worldwide having social media accounts, it has become a primary venue for brands to connect with their audiences. What is more, social media provides businesses with an unprecedented opportunity to gather … Read more
Works for: Title: Do you know anything about them? Rate them, leave a review!
Works for: Steve Hall Photography Title: Photographer Do you know anything about them? Rate them, leave a review!
Works for: Axxess, Inc. – MobiAxxess Performance Network Title: CEO Do you know anything about them? Rate them, leave a review!
Works for: Compass / Title: Real Estate Agent Do you know anything about them? Rate them, leave a review!
Works for: Yes and Company Title: CEO Do you know anything about them? Rate them, leave a review!
Works for: MJH Associates Inc. Title: Associate Director, MMH Group; Drug Topics and Managed Healthcare Executive Do you know anything about them? Rate them, leave a review!
Works for: Prime Publishing LLC Title: COO Do you know anything about them? Rate them, leave a review!
Works for: Direct Wines, Inc. Title: Director, Digital Marketing Do you know anything about them? Rate them, leave a review!
© Your Copyright Message
