Tag:email list validation

Consumers Don’t Trust Email Marketers

A recent study was completed looking at European email marketers, and how consumers perceive them.  The study was part of the effort to determine...

The Ultimate Checklist to Choose an Email Verification Vendor

There are many reasons a company is looking for email verification services. Most of the time, it’s for form pages when a prospect fills...

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The MediaMath Debacle: Is This Ad Tech’s Theater of the Absurd?

In the tumultuous world of business, where the unexpected often becomes the norm, the recent acquisition of...
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Are you Confused about ChatGPT and Marketing?

In the ever-evolving landscape of artificial intelligence (AI), myths and misconceptions abound like phantoms in the night....

AdTech’s Secret Sauce: It’s Not All About the Code

If you're anything like me, it's all too tempting to get caught up in the glitzy allure...

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