Nelly Kennedy, Google’s Senior Global Brand Marketing Director and digital marketing expert, is coming on board as the new Chief Marketing Officer of Volkswagen Passenger Cars. Kennedy will be moving to Germany in mid-February 2023 to take over for Jochen Sengpiehl, who has moved to Volkswagen Group China as CMO. She is known for her … Read more
Amperity, the leading customer data platform (CDP) for enterprise consumer brands, today announced the hiring of Megan McDonagh as chief marketing officer. She brings extensive expertise within their respective industries to Amperity’s growing leadership team. “The company is experiencing unprecedented growth, and we are thrilled to welcome Megan to the team as we take Amperity … Read more
The newest member of the TikTok team is a veteran of the tech world with a lot to prove. Kate Jhaveri has joined TikTok as its new global head of marketing. In her role, she will oversee both consumer and brand marketing for the company. She previously worked with Twitter, Twitch, Facebook, Microsoft, Apple and … Read more
Impossible Foods has hired Leslie Sims as its new Chief Creative and Marketing Officer, according to a company press release. Sims will oversee the brand’s marketing strategy and creative development. She joins Impossible Foods from Deloitte Digital, where she served as US chief creative officer. At Deloitte Digital, she worked with brands including IBM, General … Read more
Namuk, the Swiss kid’s outdoor apparel brand, hired Sebastian Reinhard as chief marketing officer, responsible for national and international communication. Namuk, founded in 2016, launched its Re-Use platform last year and expanded into the bike and hiking categories with Giro and Lowa. Reinhard is responsible for growing the brand in Germany and the USA. For … Read more
Wendy’s CMO believes there is a better way to do things. He believes their customers are smart and savvy, and they expect more from us than just burgers and fries. They want to see engagement in a way that makes them feel like part of the family—and that means being funny, honest and authentic on … Read more
Mike Fox, a seasoned brand marketer, has joined MUD\WTR as its Chief Marketing Officer, the first person to hold this position with the company. He comes highly experienced, having held leadership roles for world-renowned brands such as Facebook, Snapple, CNN and Sony. In the past 13 years, he’s specialized in scaling early-stage startups from local … Read more
Fabletics has named Ilona Aman as its new chief marketing officer. Aman reports to co-founder Kate Hudson and will lead all of the activewear brand’s marketing initiatives. She comes to Fabletics with a deep background in the sports, entertainment, and lifestyle industries, including leading marketing for the Beyoncé/Ivy Park partnership at Adidas. In her new … Read more
Sue Kroll, a former Warner Bros. employee, and one of the top “leaders” in the industry, has been hired head of marketing for Amazon Studios after working as the main advisor on the streamer’s enormous rollout campaign for “The Lord of the Rings: The Rings of Power” season one. As part of her new position, … Read more
Snappt, the market leader in automated tenant screening and fraud prevention for multifamily housing, has announced Sean X. Cummings as its new chief marketing officer. Prior to this new role, Sean served as the CMO of Embroker, a digital platform for business insurance. He has 30 years of marketing experience, including leadership roles at American … Read more
Nirmal’s experience in the cybersecurity space and his ability to connect with key buyers will enable the success of both Arkose Labs and its customers, said Kevin Gosschalk, founder and CEO.His expertise in go-to-market strategy and knowledge of the challenges faced by CISOs will be instrumental as we grow Arkose Labs. Nirmal boasts deep security … Read more
We are pleased to announce the hiring of Marla Kessler as its Chief Marketing Officer. Ms. Kessler brings decades of experience in marketing and sales, as well as a strong understanding of the challenges facing healthcare organizations today. Under her leadership, Datavant will continue its rapid growth trajectory by helping partners overcome their toughest challenges … Read more
Little Caesars has hired Greg Hamilton, promoting him internally, as its new chief marketing officer. He will replace Jeff Klein, who left the Detroit-based pizza chain in June to join the team at Popeyes Louisiana Kitchen. Hamilton comes to LC with 15 years of experience in the quick-service industry, including previous stints at Wendy’s and … Read more
The NBA has named Tammy Henault as its chief marketing officer. This appointment will help the league do an even better job at engaging with their fans. Henault will lead all global marketing efforts for the NBA, “a global powerhouse with an incredible fanbase,” and its affiliate leagues. She will be based at the league’s … Read more
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