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Marketing Madness

Marketing Madness

Is Google Lying about FTC Case?

With Google being such a huge name in digital marketing and having such a huge impact on the way internet users browse the web,...
Pesach Lattin -
Marketing Madness

What Video Marketers Can Expect for 2013

With 2013 just beginning, it is time to see just what people think will happen in marketing during the coming 12 months. The predictions...
Pesach Lattin -
Marketing Madness

Netflix Gets Congress to Let Them Share User Video History

With the use of targeting as a primary marketing tool increasing all the time, the obtaining of information that can be used for this...
Pesach Lattin -
Marketing Madness

Google Brings New “Quick View” to Mobile Platform

Google search is something that most people are using on their mobile phones these days than they are on their desktop or laptop computers....
Pesach Lattin -
Marketing Madness

Promoting Pages Just Got A Lot Easier

Facebook has really shown their potential for innovation in 2012, releasing quite a few new features for use by both marketers and the everyday...
Pesach Lattin -
Marketing Madness

Affiliate Summit West 2013 Party RoundUp

Over the course of the year we attend a handful of shows and conferences outside of the usual suspects like ASW, ASE, Ad:Tech &...
Corey Gleichenhaus -
Marketing Madness

Facebook Collections Return for a New Test Period

It is understandable for those who do not remember it, but back in October of this year, Facebook announced that they were testing out...
Pesach Lattin -
Marketing Madness

Video Ads in Facebook News Feeds?

Well, it was only a matter of time before Facebook started planning to tap into one of the only forms of advertising that they...
Pesach Lattin -
Marketing Madness

Instagram’s PR Problems Over?

For the past week, I have been paying close attention to the issues that Instagram has been facing, as well as causing, for its...
Pesach Lattin -
Marketing Madness

Mobile to Reach $4B This Year, Thanks to Facebook and Google

With mobile on the rise, the predictions are high, and sometimes it seems higher than anyone could have expected. There has been constant news...
Pesach Lattin -
Marketing Madness

Mobile Email Numbers High for “Cyber Week”

It seems that all types of digital marketing are being well-incorporated into mobile forms, and now marketers always have to consider desktop and mobile,...
Pesach Lattin -
Marketing Madness

Adults on Mobile: Only 7% Can’t Be Targeted

One of the easiest ways to ensure that tireless advertising efforts actually become effective once released into the world is to pay close attention...
Pesach Lattin -
Marketing Madness

Twitter Creates Its Own Instagram

It seems that Twitter and Instagram are still at it, and yesterday Twitter made the most recent move in the break-up. Since Instagram, owned...
Pesach Lattin -
Marketing Madness

Google Chairman Eric Schmidt Says Android is Definitely King in Smartphone Market

There has been a lot of questioning about who is really the King in the battle between Apple and Android as of right now....
Pesach Lattin -
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Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...
Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...
Lawyers Run The World

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

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Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

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Streaming’s Big Lie: The Future of TV Is Already Broke

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