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Marketing Madness

Marketing Madness

Android’s Impressions in Q4 Give Apple a Run for Its Money

In the mobile world, the two names that are being tossed around more frequently than any others are Apple and Android. The competition between...
Pesach Lattin -
Marketing Madness

Google’s Enhanced AdWords Campaigns Help in the Multi-Screen World

People can now surf the web on their televisions, which is quite indicative of the multi-screen phenomenon that is sweeping the country right now....
Pesach Lattin -
Marketing Madness

Location-Based Tools Bring Mobile Advertising Great Performance

Mobile ads are the way of the world these days or at least, the way of the web. Marketers have realized the massive migration...
Pesach Lattin -
Marketing Madness

Content Rules Over Social Marketing

A couple of weeks ago, I wrote about the way marketers, despite huge innovations in the social marketing industry, still rely use content marketing...
Pesach Lattin -
Marketing Madness

Network Fights Child Explotation Claims

Stanislav Telyatnikov, the Ukrainian millionaire who founded MGID.com is not sitting down amid mass emails sent to the industry claiming that his company is...
Pesach Lattin -
Marketing Madness

New Opportunity with Instagram for Marketers

Most of the social networks that are of some sort of use to marketers have one very crucial feature in common. Twitter, Facebook, LinkedIn...
Pesach Lattin -
Marketing Madness

Try Click to Call With Bing

As the popular phrase says, “If you can’t beat them, join them.” Bing made big attempts for a while to create bigger and better...
Pesach Lattin -
Marketing Madness

Facebook Users Losing Interest?

With all the marketers that advertise within Facebook today, the average, everyday Facebook user is paid a lot of attention. These social marketers need...
Pesach Lattin -
Marketing Madness

WhatRunsWhere and Advertising Red Books Launch Data Sharing Partnership

Agreement Enables Both Companies to Provide Users with More Detailed Competitive Ad Intelligence SAN DIEGO / NEW YORK – WhatRunsWhere (www.whatrunswhere.com), the service that enables advertisers...
Press Release -
Marketing Madness

TranDotCom’s Integration with CPA Detective Changes the Lead Buying Landscape

TranDotCom completes integration with Gold Partner CPA Detective to offer superior lead fraud detection to clients. CPA Detective’s industry leading technology now allows lenders to...
Press Release -
Marketing Madness

Russell Rockefeller Ripped Me Off $5,000

Someone in my AIM friend list asked me to join Super Affiliates group on Facebook owned by Russell Rockefeller. That was when I came...
Manish Lunja -
Marketing Madness

Twitter Mentioned in 50% of Super Bowl Ads

Today, it has gotten to the point where a massive amount of people watching the Super Bowl are just as excited for the advertisements...
Pesach Lattin -
Lawyers Run The World

FTC Fines Company $800k

One of the most well-known abbreviations thrown around the web among digital marketers and online businesses is FTC. It seems that almost daily there...
Pesach Lattin -
Marketing Madness

Rifi Sachdev has great DNA for making money

Murray catches up with Rifi of CPADNA to talk a bit about why their CPA network is different than others – but more importantly,...
Murray Newlands -
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Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...
Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...
Lawyers Run The World

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

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