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Pesach Lattin

http://www.adotat.com

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Marketing Madness

Social Gaming Ads Out-Perform

Browsing the Facebook News Feed is all well and good, but there is only a certain level of excitement that comes from doing so....

Pesach Lattin - 2013-03-04

Marketing Madness

Facebook Buys Atlas from Microsoft

When Facebook actually began being considered a viable advertising source, there was a lot of speculation and criticism being thrown at the company. It...

Pesach Lattin - 2013-03-04

Marketing Madness

FTC Sues Cresta Pillsbury & JP Diaz

Not sure anyone still works with Superior Affiliate Management aka Ecommerce Merchants, or even if they are even in business anymore., but there is some bad...

Pesach Lattin - 2013-03-03

Marketing Madness

Study Finds that College Students Actually Dislike Mobile Advertising

Most marketers have their eyes set on the same basic age group when it comes to targeting their advertising efforts, and college students generally...

Pesach Lattin - 2013-02-26

Marketing Madness

Social Ad Budgets Climbing This Year

Many have speculated that ad dollars would be shifting primarily toward mobile in the coming year, and for years after that. Focusing mostly on...

Pesach Lattin - 2013-02-26

Marketing Madness

WolfStorm Media Independent Company

Just going to copy and paste their own blog post, because I think it's important. I don't know much about the company, and they...

Pesach Lattin - 2013-02-26

Marketing Madness

Increase Conversions by 40% with Free Mobile Optimization

Today AdStation, Adknowledge’s Performance Email Network, announced the launch of its new “Mobile Optimization Initiative,” a program giving members of its advertising network free...

Pesach Lattin - 2013-02-26

Marketing Madness

AffPaying.com Connected to EWA Non-Payments

It seems that affiliate and CPA network review site AffPaying.com is in a bit of trouble, having been caught more than once being paid...

Pesach Lattin - 2013-02-24

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Pesach Lattin

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