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Pesach Lattin

http://www.adotat.com
Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.
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Marketing Madness

Report: Both Sides of the Mobile Marketing Story

The entire world has been exposed to mobile devices, and their use is becoming universal very quickly. This sounds like a good thing, but...
Pesach Lattin -
Marketing Madness

eMarketer: Yahoo to Gain Fame Once Again?

Years back, Yahoo was one of the biggest names in advertising, and the ad revenue that the company was seeing was quite impressive. However,...
Pesach Lattin -
Marketing Madness

Convicted Felon Jamie Lynn Carper Suing Industry

There was a concern by legal experts that in the California Appellate Court’s decision in Balsam v. Trancos that a huge amount of people...
Pesach Lattin -
Marketing Madness

Huge Party At ad:tech on 4.9.13

If you haven’t been to an Affiliate Nation Party by ClickBooth, CPAWAY and MaxBounty yet, you’re missing out! These parties are known for being the...
Pesach Lattin -
Marketing Madness

Is DirectTrack Closing or Just Slowly Dying

It seems that DirectResponse Technology employees were met recently with a huge surprise. Out of nowhere it seems a bunch of HR employees from...
Pesach Lattin -
Marketing Madness

YouTube Takes the Throne for Online Video

Why does everyone rush to YouTube when they are thinking about throwing a few video ads on the web? Well, yes they offer a...
Pesach Lattin -
Marketing Madness

Facebook Content Only Works for Three Hours?

Whenever a company, or any Facebook Page owner for that matter, posts content on Facebook, they have to create it with the idea that...
Pesach Lattin -
Marketing Madness

Facebook Charging for Emails: Now Allows People to Spam for Cost

For whatever reason, this came quietly in the middle of the night without Facebook announcing this very strange new feature. Well, it seems that...
Pesach Lattin -
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About Us

ADOTAT is the leading digital publication for CMOs online. Published by Pesach Lattin, renown online advertising journalist and leader.

Contact us: pace@lattin.us

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