Tuesday, July 29, 2025
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Pesach Lattin

http://www.adotat.com
Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.
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Marketing Madness

Unoriginal Photos to get SEO Slap…

Google’s been pushing hard to boost the rankings of sites with high quality, original content that provides value to customers.  There can really be...
Pesach Lattin -
Marketing Madness

Introducing the New Editorial Board for Performance Marketing Insider

After much consideration and interviews, we have chosen the Editorial Board for Performance Marketing Insider. As mentioned, we had previously made the choice to...
Pesach Lattin -
Marketing Madness

AffiliateWise.com Closes Doors

AffiliateWise.com, one of the more well known affiliate networks open since 2008, known for buying media on other networks and making some of their...
Pesach Lattin -
Marketing Madness

Bing Announces New Content Analytics for Ads

Bing announced another new feature for marketers using their paid advertisement platform in an ongoing attempt to bring in new customers.  As the second...
Pesach Lattin -
Marketing Madness

Violent and Dark SEO Works?

Choosing the headline of an article or blog post is one of the most important parts of building a website and optimizing it for...
Pesach Lattin -
Marketing Madness

Study: Banner Ads Do Not Work

Seems that a lot of marketers do not believe that banners actually work, and are turning back to traditional media such as print, newspapers...
Pesach Lattin -
Marketing Madness

Google is Punishing Bad People

Over the past several months Google has made a lot of changes to their search algorithm, and yesterday they officially launched the latest change. ...
Pesach Lattin -
Marketing Madness

Signs of the Apocalypse: Apple & Microsoft Partnering

One of the largely ignored announcements during Apple’s WWDC was that included with iOS 7 is an update to Siri to improve the results...
Pesach Lattin -
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About Us

ADOTAT is the leading digital publication for CMOs online. Published by Pesach Lattin, renown online advertising journalist and leader.

Contact us: pace@lattin.us

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