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Introducing the New Editorial Board for Performance Marketing Insider

After much consideration and interviews, we have chosen the Editorial Board for Performance Marketing Insider. As mentioned, we had previously made the choice to have this board in order to not only improve the content of PMI, but to give direction on what we should and must cover. While we are still considering other applications, we felt this was a good start – and already conversations have occurred about the nature of the industry, what we should cover and what coverage we should avoid.

PMI is a professional publication with a professional audience. We wanted to make sure that we kept to our responsibility to inform and educate, and a sense of ethics even when faced with personal adversity.

If you have concerns about our coverage, or at all about how we conduct business professionally, please contact us or a board member to voice your concerns privately. This will help us provide feedback about what we are doing and make a much better publication

I think you will find our board is excellent and well placed, with experts and seasoned executives from all over the industry.

Bret Grow, CEO of LinkTrust
Jeff McCollum, CEO of Cake
Bryan Eisenberg, New York Time Best Selling Author and Expert, Affiliate Summit Keynote and Much More.
Ian Fernando, Top Blogger, Super Affiliate and Expert
Matt Frary, CEO of Smarter Chaos
Peter Tarr, CEO of CPALEAD
Peter Klein, SVP, Media Services at MediaWhiz
Rebecca Madigan, Executive Director of the Performance Marketing Association
Ricky Ahuja, Affiliate Venture Group
Sarah V Bundy, CEO All Inclusive Marketing
Todd Crawford, CEO ImpactRadius
Rex Humphries, Managing Director of Business Development at OBMedia

Pesach Lattin
Pesach Lattin
Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

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