Owen Hewitson, Author at ADOTAT - The Adotat Show -- Adotat Newsletter and More

Can Affiliate Marketing Hurt Brand’s Reputation?

by Owen Hewitson
2012-02-152012-02-15
1 Comment

ADOTAS – Brands are often concerned that working with affiliates comes at the price of relinquishing control over how they are represented within the industry. This doesn’t have to be the case, and this article… Can Affiliate Marketing Hurt Brand’s Reputation?

CPA Networks Must Change or Die

by Owen Hewitson
2012-01-232012-01-23
6 Comments

ADOTAS – Many individuals, both from within the affiliate industry and outside it, have previously written about the future of the performance marketing channel. Some have even forecasted that there isn’t a future for it.… CPA Networks Must Change or Die