Friday, July 26, 2024

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Josh Elizetxe

Josh Elizetxe is a seasoned marketing professional. He is currently the President of Foresold, a leading independent digital agency headquartered in Phoenix, Arizona. He enjoys writing about the latest trends in digital marketing and how marketers can capitalize on them.  

Find Out Exactly Which SEO Tactics are Working Right Now

You’re in 2014, and the search engine game is still changing! Unfortunately, it will never stop changing. Is that a good thing or bad thing? Well…...

Mastering B2B Online Marketing Using LinkedIn Ads

If you are looking into marketing your business’ products or services directly to other businesses, then LinkedIn is definitely an excellent online marketing channel....

The Ultimate Guide to PPC Negative Keywords

Whether you are already using AdWords, or are planning to use it to promote your business’ products or services in the future, there are...

The Best Alternatives to Google AdWords

You probably have heard Google is the best method to advertise online, right? However, Google sometimes may not be the best consideration, especially when starting...

4 Reasons Why PPC is Not a Good Long Term Marketing Strategy

When the Idea of Pay per click (PPC) advertising started in 1996—with goto.com being one of the first search engines to actually utilize PPC...

Should I Always Get a Dot-Com Domain Suffix?

A common question asked when attempting to find a domain name for a new website is whether getting a dot-com domain name is necessary. ...

Must read

WTF Google: The Cookie Clusterf**k Continues

Google's latest move is a doozy. After years of...

#MADWOMEN: From Catwalk Queen to Data Diva

Hold onto your spreadsheets, people, because today we’re talking...

Juggling Data and Dodging Drama: Jon Watts’ Media Measurement Marathon

If you’ve ever wondered who’s steering the ship in...

How Elon Musk is Rewriting ‘The Communist Manifesto’

Ah, the latest episode in the soap opera that...

The AdTech Adventurer: Myles Younger’s Recipe for Success

If the ad tech industry were weather, it’d be...

TV Masterclass: Julian Zilberbrand’s Playbook for Modern Advertisers

In the bustling, caffeine-fueled chaos of the digital advertising...

Paul Atreides’ Guide to CTV: Leading Your Brand Through the Desert of Disruption

In the sprawling, sandy universe of streaming advertising, the...

Google’s Privacy Sandbox: More Like Privacy Litter Box

The IAB Tech Lab’s Privacy Sandbox Task Force just...

Decoding the DNA of Incrementality with David Pollet

Welcome to the front row seat of a masterclass...