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Jeff Ferguson

Jeff Ferguson is the CEO and Lead Consultant of Fang Digital Marketing , a strategic consulting agency that specializes in internet marketing, including search engine marketing, display, social, and affiliate programs. With over 17 years of online marketing experience, Jeff has led the online marketing efforts for companies such as Hilton Hotels, Kimberly-Clark, InterActiveCorp, Experian, Napster, and Local.com.
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SEO Needs to Die

Despite what you’ve heard over the course of numerous Google updates, SEO isn’t dead – not even close.  That’s not to say someone doesn’t...
Jeff Ferguson - 52
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Must read

AdtechPesach Lattin - 0

The MediaMath Debacle: Is This Ad Tech’s Theater of the Absurd?

In the tumultuous world of business, where...
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AdtechPesach Lattin - 0

AdTech’s Secret Sauce: It’s Not All About the Code

If you're anything like me, it's all...
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Marketing MadnessPesach Lattin - 0

Fortnite: The Ultimate Playground for Brands and Gamers

There’s a war going on, and it’s...
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Marketing MadnessPesach Lattin - 0

The US Ad Industry Dodged the Recession Bullet

The winds of change often blow in...
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Hiring & ManagementPesach Lattin - 0

RethinkFirst Unveils Seasoned SaaS Marketing Executive to Chart a Vision for the Future of Behavioral Health

RethinkFirst, a global health technology company at...
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Lawyers Run The WorldPesach Lattin - 0

Nandini Jammi: The Woman Who Cost Breitbart 90% of Its Ad Revenue and Exposed Pubmatic’s Support for Hate Speech and Disinformation

Nandini Jammi is not your typical activist....
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Lawyers Run The WorldPesach Lattin - 0

From Twitt-er to Twit: Is X Playing Fast and Loose with Ads?

Yeah, transparency and ethics have long been...
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Hiring & ManagementPesach Lattin - 0

Berlew’s Back: Equinix’s Marketing Marvel Returns

Today, Equinix announced a strategic move that...
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Hiring & ManagementPesach Lattin - 0

Emilie Cotter Takes the Helm as Audi’s Chief Marketing Officer

In a pivotal move signaling Audi of...
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Marketing MadnessAdotat Staff - 0

Decoding the Disruption: Will AI Unravel Influencer Marketing?

The winds of change are rustling through...
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ARCHIVE

Inside the Google Video Ad Scam

Lawyers Run The World Pesach Lattin - 0
It's bad. It's actually worse than everyone was saying. Google may owe...
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Mobile Advertising’s Biggest Issue is Fat Fingers and Accidental Clicks

Marketing Madness Pesach Lattin - 1
When people think of problems associated with mobile advertising it is almost always concerning...
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Ed Magedson founder of RipOffReport.com facing Criminal Charges

Marketing Madness Bennet Kelley - 15
According to recently unsealed court documents, RipOffReport.com (ROR) and its founder are under investigation...
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Must Read

AdTech’s Secret Sauce: It’s Not All About the Code

Adtech Pesach Lattin - 0
If you're anything like me, it's all too tempting to get caught...
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Are you Confused about ChatGPT and Marketing?

Artificial Intelligence Adotat Staff - 0
In the ever-evolving landscape of artificial intelligence (AI), myths and misconceptions abound...
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The MediaMath Debacle: Is This Ad Tech’s Theater of the Absurd?

Adtech Pesach Lattin - 0
In the tumultuous world of business, where the unexpected often becomes the...
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