Works for: Movie Discovery
Title: Founder
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Yoram Schaffer, Scam or Legit Expert?
Mike Sisto, Scam or Legit Expert?
Works for: Lead Intention / Sphere Digital
Title: VP Performance Marketing/Sales
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Mariya Stoyanova, Scam or Legit Expert?
Works for: Phomenti
Title: Founder and Managing Director
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Bruce Matthews, Scam or Legit Expert?
Works for: Clean the World
Title: VP Business Development
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Jackie Peters, Scam or Legit Expert?
Works for: Orchid
Title: Director Of UX & Product Design
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Jonathan Kadoch, Scam or Legit Expert?
Works for: Undertone
Title: Vice President Platform Sales
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Habib Wicks, Scam or Legit Expert?
Works for: PEERtrainer
Title: CEO, Co-Founder
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Hillary Wren, Scam or Legit Expert?
Works for: JEG Search LLC
Title: Account Director
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Jason Pomerantz, Scam or Legit Expert?
Works for: Madavor Media
Title: VP of Strategy
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Victoria Kotlovsky, Scam or Legit Expert?
Works for: KPMG US
Title: Account Operations/Life Sciences – Clients & Markets
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Marla Spergel M.A Ed,(Expert Emotional Intelligence)ABDD, Scam or Legit Expert?
Works for: Ryerson University
Title: Senior Marketing and Career Strategies Lecturer
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Mark Goldstein, Scam or Legit Expert?
Works for: Sustainability Partners Llc
Title: Business Partner
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Dana Ghavami, Scam or Legit Expert?
Works for: Spotible
Title: Chief Executive Officer
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Mike Betts, Scam or Legit Expert?
Works for: Rose Rocket
Title: Chief Operating Officer
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Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty
How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius
Every so often, a guest comes along who doesn’t just raise the bar—they throw it into orbit. Erin Levzow is one of those guests. From the moment she joined The ADOTAT Show, it was clear we were in the presence of brilliance. Erin is a marketing powerhouse, blending emotional intelligence with razor-sharp strategy, all wrapped in a package of humor, humility, and dazzling storytelling. She’s the...
Streaming’s Big Lie: The Future of TV Is Already Broke
Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an open bar of binge-worthy dopamine hits. But, as Doug Shapiro’s sharp, no-BS research reveals, the revolution is out of cash and looking for a loan. Streaming doesn’t just monetize less—it barely monetizes at all. For every streaming dollar generated, old-school pay TV is making it rain with three dollars in subscriber fees and seven dollars...
How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)
A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority in connection with investigations. CIDs may require the production of documents - including electronically stored information – or tangible things, the provision of testimony, and the providing of written responses to questions.
A CID must state the nature of the conduct constituting the alleged violation which is under investigation and the provision of law applicable to...
Did Your Company Receive a Letter From the FTC? FTC Warning Letters and Notices of Penalty Offense
Recipients of FTC warning letters and notices of penalty offense should be on high alert and act quickly. Their advertising and marketing practices could be in violation of applicable legal regulations.
What is an FTC Warning Letter?
Federal Trade Commission “warning letters” are intended to warn companies that their conduct is likely unlawful and that they can face serious legal consequences, such as a federal investigation or lawsuit, if they do not immediately stop.
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The Good, the Bad, and the SPO-ly
The Hidden Flaws Behind Ad Tech’s Favorite Buzzword.
Supply Path Optimization (SPO) is my love-hate relationship in ad tech personified. It’s the reason I fell for this industry’s maddening brilliance—and why it sometimes feels like a bad rom-com where no one learns their lesson. At its core, SPO promises efficiency, transparency, and accountability, and when it works, it’s like watching a Rube Goldberg machine perform flawlessly. But when it doesn’t—and let’s be honest, that’s most...
