Tag:specials

Why Evergreen Messages Fail During Covid19

If advisors want to reach clients, they should make it timely and personnal, according to Snappy Kraken CEO Robert Sofia. During the market...

FTC Starts Scammer Search Engine

The Federal Trade Commission (FTC) has created a search tool for researching information about identity theft and other fraud issues specific to...

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“BeatSting”: The Costly Audio Ad Impression Fraud Scheme Targeting Unprotected Advertisers

Analytics company DoubleVerify has claimed that a new ad impression fraud scheme called "BeatSting" is costing unprotected...
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LATAM Airlines Reduces Cost Per User by 83% with Innovative Ad Technology

South America's largest carrier, LATAM Airlines, has made a significant impact on the cost and carbon footprint...

Publicis Defies Expectations with 20% Revenue Growth in 2022

Publicis Groupe, the world’s third largest advertising group, reported double-digit revenue growth for 2022, with net revenue...

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