Tag:social marketing

Study Says Social Traffic Sucks at Driving Traffic vs. Content

According to a study issued by Outbrain, and their “experts,” Twitter and Facebook are ineffective means of driving traffic.  The study claims that content...

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A Blueprint to Banish Ad Fraud for Good: Curtailing the Covert Culprit

Here me out: I know why ad fraud is so pervasive, and how to stop it. 
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The MediaMath Debacle: Is This Ad Tech’s Theater of the Absurd?

In the tumultuous world of business, where the unexpected often becomes the norm, the recent acquisition of...

Are you Confused about ChatGPT and Marketing?

In the ever-evolving landscape of artificial intelligence (AI), myths and misconceptions abound like phantoms in the night....

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