Thursday, September 12, 2024
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Bouncing Visitors Kill Conversions

Having a high bounce rate can be frustrating. If you’re unaware of what exactly bounce rate refers to - it’s simply the number of...
Mustafa Khundmiri -
Marketing Madness

How to Make Your Website Sticky

Getting traffic to your website is one thing, but making sure your visitors stay is something else. One of the most common problems faced...
Mustafa Khundmiri -

Latest news

Adtech

Attention Metrics: Industry Savior or Snake Oil?

In a masterclass of déjà vu, both AdExchanger and Digiday unleashed a "scoop" yesterday announcing that the IAB and...
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Adtech

Can Curation Houses Be the Couples Therapist We All Need?

Programmatic advertising is like that friend who never stops binge-watching “The Real Housewives” — you know it’s not great...
Gaming

How Advertisers Are Betting Big on Gamers in Q3 and Q4

There’s an audience, and then there are gamers. Imagine someone so engrossed that even a fire alarm wouldn’t make...

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Adtech

Attention Metrics: Industry Savior or Snake Oil?

In a masterclass of déjà vu, both AdExchanger and...
Adtech

Can Curation Houses Be the Couples Therapist We All Need?

Programmatic advertising is like that friend who never stops...

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