Wednesday, May 22, 2024

Tag:Marketplace Fairness Act

Affiliates May Be Screwed by Marketplace Fairness

Recently, a bill was introduced in the senate called the “Marketplace Fairness Act”, or S.1832. At its most basic level, the bill would require...

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Selling Adtech in 2024: Shiv Gupta’s Guide to Winning Friends and Influencing Algorithms

Selling adtech in 2024? Strap in, because this isn’t your grandpa’s sales playbook. Gavin Dunaway, the marketing maestro at...
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Dynamic Video Overlays: Finally, Ads That Don’t Make You Want to Scream

As always let’s cut the fluff and get right to the really yummy juicy bits. Meet Aperture, Origin's latest...

How The Trade Desk Became the Ghost in the Marketing Machine

Enter Olivia Kory, the Head of Strategy at Haus: “The Trade Desk has to be the most successful company...

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Dynamic Video Overlays: Finally, Ads That Don’t Make You Want to Scream

As always let’s cut the fluff and get right...

How The Trade Desk Became the Ghost in the Marketing Machine

Enter Olivia Kory, the Head of Strategy at Haus:...