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Marketing Madness

Google Overtakes Apple as World’s Most Valuable Brand

Apple has been the ‘king of the hill’ when it comes to most valuable brand for quite some time now, but according to the...
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Marketing Madness

Apple Search Ads Show To Be A Good Investment

With mobile ad growth predicted to exceed 47% this year, Apple is looking to tap into its user base when it comes to search...
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Marketing Madness

New Study gives Breakdown of iPhone Models in US

When marketing to mobile devices it is important to have a good idea of what types of devices are out there.  Thanks to the...
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Marketing Madness

Siri Sued by Angry Californian

Siri, the voice-activated lady who can help you with your Apple Iphone 4S, has been sued for overselling its abilities in TV commercials. According...
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Marketing Madness

When Will iAd be Cheap enough for Marketers?

iAd, the mobile advertising platform for Apple products originally started out requiring a $1M advertising buy to use it. About a year ago, they...
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Adtech

WTF Google: The Cookie Clusterf**k Continues

Google's latest move is a doozy. After years of waffling on third-party cookies, the tech behemoth has decided to...
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Adtech

#MADWOMEN: From Catwalk Queen to Data Diva

Hold onto your spreadsheets, people, because today we’re talking about Phoenix Ha—a powerhouse who ditched the glamour of Vogue...
Adtech

AI Hysteria: Are We Heading for Another Dot-Com Debacle?

Hold onto your hats, folks, because the AI hype train is barreling toward what looks like a brick wall....

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Adtech

WTF Google: The Cookie Clusterf**k Continues

Google's latest move is a doozy. After years of...
Adtech

#MADWOMEN: From Catwalk Queen to Data Diva

Hold onto your spreadsheets, people, because today we’re talking...

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