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Marketing Madness

Get more insight in your Adword Campaigns | using Third Party Tracking Tool

Adwords is one of the main PPC advertising platforms. Over 1.2 millions business advertise on Google Adwords. The source said Google holds 44.1% in...
Udit Verma -
Lawyers Run The World

Expert Says He Can Prove Google Ad Networks are Up to 48% Fraud

Gurminder Singh filed a suit against google for breach of contract, breach of faith and failing to prevent click fraud.  This suit is being...
Pesach Lattin -
Marketing Madness

Right Side Ads Being Removed from Google Desktop Search

Google has just announced a fairly significant change to their SERPs.  It isn’t regarding the actual search results, but in the ads that are...
Pesach Lattin -

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Adtech

Netflix Decides Subscribers Are So Passé: The New Metrics Are in Town

Netflix is slapping the streaming world around, reigning supreme like a binge-watching overlord and making corporate boardrooms and basement...
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CTV/OTT Streaming

Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars, is now waving the white flag—made entirely of commercials. At...
Adtech

Apocalypse: An Ad Agency’s Guide to Not Getting Replaced by a Chatbot

As the digital winds shift, artificial intelligence (AI) is blowing in like a hurricane on steroids, poised to revolutionize—or...

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CTV/OTT Streaming

Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars,...
Adtech

Andrew Casale’s Rogue Gallery: Exposing MFA Sites in the Adtech Avengers

Welcome to the murky depths of programmatic advertising, where...

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