Ever wondered how the performance marketing industry got to where it is today? Heather Vale Goss of Performance Marketing Insider speaks with Todd Crawford, co-founder of Impact Radius and one of the “grandfathers” of the performance marketing industry. . In this exclusive interview, the first of two parts, discover how Todd got started in the industry … Read more
As was published here on PMI earlier this week, Email marketing is still the most effective way to build relationships and improve ROI (Read more HERE). While this is certainly true, it is also important to remember that the most effective strategies surrounding email marketing have changed over the years. In addition, there are many … Read more
Ever thought of raising capital for a project or venture through crowdfunding? Heather Vale Goss of Performance Marketing Insider interviews Jason Graf, CEO and Founder of crowdfunding platform CrowdIt. Most crowdfunding platforms include two sides of a coin: entrepreneurs seeking money, and investors who supply it. What sets CrowdIt apart is a third element – … Read more
Today’s marketing world is ever-changing and always expanding, often bringing drastic changes and advances from one week to the next. As a business owner it may be hard to keep up with these constant shifts in marketing and brand strategy while running your company at the same time, which is why bringing in a professional … Read more
How about promoting a fun and profitable niche – online dating? Heather Vale Goss of Performance Marketing Insider interviews Meir Strahlberg, CEO of Avalanche, LLC. You might know them as the parent company Company of mega-dating site Date.com plus a network of niche and general online dating sites. In this discussion discover how many sites … Read more
TiVo, which is a leader in consumer DVR products and services, ended their affiliate program several years ago. According to a recent announcement, however, they are bringing it back, and with some significant changes. The biggest adjustment from their old program is that they are moving away from Commission Junction, which ran their program in … Read more
The all new affiliate network, PetOffers.com, which officially launched last month, has recently added another major partner to their team. PetOffers, as the name implies, is an affiliate network entirely focused on pet products. This niche focused network allows pet lovers to promote a wide range of great products, and earn a great commission. The … Read more
Amazon.com is one of the world’s largest retailers, where you can buy just about anything you can imagine. Most people think that Amazon just happened to start the right service at the right time, and happened to get lucky with how successful they became. The fact is, however, that Amazon can credit a lot of … Read more
ClickBooth has decided to take affiliate marketing to a new level, first with announcing No Haggle Payouts, where they guarantee the highest payouts in the Affiliate and Performance Marketing industry and now they are introducing a new rewards program for affiliates. Want cool stuff for doing what you already do? Heather Vale Goss of Performance … Read more
Heather Vale Goss of Performance Marketing Insider speaks with Brad Gosse, long-time internet marketer who is one of the driving forces behind JV Zoo, an instant affiliate payment platform. Merchants using JV Zoo can pay their trusted affiliates instantly via PayPal, which allows you to scale your media buys more easily and effectively. Merchants can also choose … Read more
NEURS is a company dedicated to helping entrepreneurs start or grow their business. As a start-up consulting firm, they are working on bringing together the largest group of entrepreneurs in the world, where everyone can network, share ideas and work together for greater success. They will be offering classes and training on a variety of … Read more
The FTC has approved a settlement against a total of twelve defendants who were running digital marketing campaigns which promised “free $1,000 gift cards” to people viewing their ads. They ran many websites running ads that attempted to get people to click in order to claim a gift card, which they supposedly had already won. … Read more
The travel meta-search company, Wego, has officially launched a new affiliate network that will make it much easier for marketers to profit from their travel minded visitors. Wego has long been providing some of the major travel sites with the technology and infrastructure to interact with all the major airlines and hotel chains. Up until … Read more
Affiliate Window has recently removed 154 publishers from their network, in addition to denying 30-40% of all applications that come into their system. The publishers that were cut had their earnings withheld due to some sort of offense against their terms of service or compliance breach. While the total number of marketers affected is fairly … Read more