Friday, July 26, 2024

Most recent articles by:

Todd Ulise

In his 16+ year internet career Ulise has started three companies and sold one and built up revenue's at two other companies from $1,000,000-$65,000,000 within two years through hiring, management and leadership.

Attribution: Where We Were? Where We Are? And Where We Are Going?

At the beginning of the 20th Century John Wanamaker famously said, "Half the money I spend on advertising is wasted; the trouble is I...

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Juggling Data and Dodging Drama: Jon Watts’ Media Measurement Marathon

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How Elon Musk is Rewriting ‘The Communist Manifesto’

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The AdTech Adventurer: Myles Younger’s Recipe for Success

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TV Masterclass: Julian Zilberbrand’s Playbook for Modern Advertisers

In the bustling, caffeine-fueled chaos of the digital advertising...

Paul Atreides’ Guide to CTV: Leading Your Brand Through the Desert of Disruption

In the sprawling, sandy universe of streaming advertising, the...

Google’s Privacy Sandbox: More Like Privacy Litter Box

The IAB Tech Lab’s Privacy Sandbox Task Force just...

Decoding the DNA of Incrementality with David Pollet

Welcome to the front row seat of a masterclass...