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Scott Lovingood

Marketing Madness

Two Times You Should Keep Doing Business With Breitbart

There are two times when you should consider doing business with Breitbart News. 1) When you agree with their politics 2) When you disagree with their...

Scott Lovingood - 2016-12-02

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Leaders2025-01-15

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing...

Marketing Madness2025-01-07

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...

Lawyers Run The World2025-01-07

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by...

Lawyers Run The World2025-01-07

Did Your Company Receive a Letter From the FTC? FTC Warning Letters and Notices of Penalty Offense

Recipients of FTC warning letters and notices of penalty...

Adtech2025-01-07

The Good, the Bad, and the SPO-ly

The Hidden Flaws Behind Ad Tech’s Favorite Buzzword. Supply Path...

Adtech2024-12-20

2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword 2024 will...

Marketing Madness2024-12-18

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...

Adtech2024-12-13

Ditch the Dirty Blanket: Facing the Funky Truth of Ad Spend

Look, marketing land is littered with marketers clinging to...

Marketing Madness2024-12-09

When Ad Titans Tango: Omnicom and IPG’s $25 Billion Waltz to Dominance

In a move that has the advertising world clutching...

Adtech2024-12-06

Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship

There’s now a saying in adtech: when PR people...

Scott Lovingood

Must read

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

Streaming’s Big Lie: The Future of TV Is Already Broke

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

Did Your Company Receive a Letter From the FTC? FTC Warning Letters and Notices of Penalty Offense

The Good, the Bad, and the SPO-ly

2024: Goodbye Impressions, Hello Attention

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ditch the Dirty Blanket: Facing the Funky Truth of Ad Spend

When Ad Titans Tango: Omnicom and IPG’s $25 Billion Waltz to Dominance

Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship

ARCHIVE

The Ad Tech Racket: How The Trade Desk is Taxing Your Campaigns Into Oblivion

PubMatic Bets Big on Elon’s X: Bold Innovation or PR Suicide?

How Elon Musk is Rewriting ‘The Communist Manifesto’

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Scott Lovingood

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