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Pesach Lattin

http://www.adotat.com

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Marketing Madness

Clickbooth Settles with FTC for $2M

Clickbooth is not the first network to settle with the FTC, but their fine of $2M is the largest fine yet. Clickbooth attributes this...

Pesach Lattin - 2012-11-15

Marketing Madness

Infographic: Opera Beats Chrome with 2.12% CTR

In order for any digital or internet marketing to take place, placement of advertisements and marketing tactics need to be taken into consideration. All...

Pesach Lattin - 2012-11-15

Marketing Madness

Many Marketers Relying on DMPs for Future Decisions, Study Says

There are plenty of things that a good marketing career relies on, but the near future of marketing is apparently going to rely heavily...

Pesach Lattin - 2012-11-15

Marketing Madness

Google Richer Than All Print Media

What do we all think of print advertising these days? The general consensus is usually that of course print media has taken a hard...

Pesach Lattin - 2012-11-15

Marketing Madness

Misleading Social Media Content Doesn’t Work

There are countless benefits to some of today’s social media marketing techniques, such as Sponsored Stories and Promoted Tweets. They allow marketers to put...

Pesach Lattin - 2012-11-15

Marketing Madness

Pages Feed Will Increase Reach to Facebook Pages

Today, we find that Facebook is continuing on their journey to becoming a favorite, go-to place for marketers to see results. Facebook has for...

Pesach Lattin - 2012-11-15

Marketing Madness

Pinterest Means Business

There are many social networks in the digital world that marketers are using to get their respective messages across to the masses. There is...

Pesach Lattin - 2012-11-15

Marketing Madness

Partner Weekly Being Investigated

It seems that the Arkansas Attorney General, Dustin McDaniel is looking at Selling Source, Partner Weekly and Money Mutual, all based out of the...

Pesach Lattin - 2012-11-13

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Pesach Lattin

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