Saturday, July 27, 2024

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Amanda Lee

Amanda Lee is a news writer for Performance Marketing Insider. She is also the owner of the largest website about Penny Auctions, Penny Auction Watch, which has gotten her everything from death threats to stalkers.

For-Profit College Lead Generators Become Target

Late last month U.S. Senators Dick Durbin (D-IL), Tom Harkin (D-IA), Frank Lautenberg (D-NJ) and Barbara Boxer (D-CA) sent in a letter to Federal...

Spyware Marketer Fined $163M by FTC

Perhaps you've seen it before, those pesky, uninvited websites and programs that have popped up onto your computer insisting that you had malware and viruses, so...

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WTF Google: The Cookie Clusterf**k Continues

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Juggling Data and Dodging Drama: Jon Watts’ Media Measurement Marathon

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How Elon Musk is Rewriting ‘The Communist Manifesto’

Ah, the latest episode in the soap opera that...

The AdTech Adventurer: Myles Younger’s Recipe for Success

If the ad tech industry were weather, it’d be...

TV Masterclass: Julian Zilberbrand’s Playbook for Modern Advertisers

In the bustling, caffeine-fueled chaos of the digital advertising...

Paul Atreides’ Guide to CTV: Leading Your Brand Through the Desert of Disruption

In the sprawling, sandy universe of streaming advertising, the...

Google’s Privacy Sandbox: More Like Privacy Litter Box

The IAB Tech Lab’s Privacy Sandbox Task Force just...

Decoding the DNA of Incrementality with David Pollet

Welcome to the front row seat of a masterclass...