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Monthly Archives: December, 2011

Marketing Madness

Cutting Edge Media Celebrates 20 Years in Business With Expanded Growth

As 2011 comes to an end, it is not uncommon for many companies to reflect upon their successes and struggles.  For Cutting Edge Media,...
Pesach Lattin -
Marketing Madness

Social Media Marketing Tips 101

Social media marketing is obviously the hot new trend in our society. People are jumping on board and creating Twitter, Google Plus or Facebook pages...
Ron Cripps -
Marketing Madness

Facebook to Offer CPA Advertising?

Despite Facebook’s obvious dislike for performance based marketers and affiliates, it seems that Facebook is playing with the idea of some sort of cost...
Pesach Lattin -
Specials

How to Improve ROI for the New Year

ADOTAS – As the new year approaches, most marketers evaluate the previous year to determine changes and improvements to their company’s marketing efforts and...
Pesach Lattin -
Lawyers Run The World

Facebook Likes Against the Law?

Did you know that Facebook “likes” could be illegal? Accordig to a federal judge, Lucy Koh, a lawsuit against Facebook is allowed to continue....
Pesach Lattin -
Marketing Madness

Alleged Corrupt NYPD Police Officer Fought with Social Media

Technorati- When NYPD Police Officer Mehtab Malhi bought the house at 2842 Brigham Street in October 2011 he wanted to move his entire family...
Pesach Lattin -
Marketing Madness

Focus Your Efforts Where the People Go

The best way to attract an audience for your affiliate marketing efforts is to go where the people are. In that case, start with...
Kathy Neudorf -
Marketing Madness

In Memoriam: Sebastian Quezada

Yesterday I learned that my old friend Sebastian died. It wasn’t really a surprise, many people in the online advertising industry knew him and...
Pesach Lattin -
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CTV/OTT Streaming

From Zero Ads to Hero Cash: Amazon’s Prime Video Gambles with Your Screen Time

Hello, Amazon shoppers and screen-staring society! What happens when a retail giant dabbles in ads? They don’t just enter...
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Adtech

Cracking the Code: How CVS Media Exchange is Rewriting the Rules of Retail Media with a Rebel Yell

Welcome to the world of retail media, where the stakes are high, the competition is fierce, and the jargon...
Marketing Madness

The Intriguing Dance of Privacy, Google, and the IAB: A Closer Look at the MSPA and National String

In a move that might not set the world on fire but will certainly simmer some interest in the...

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