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The Right Way to Measure Media

“Half the money I spend on advertising is wasted; the trouble is I don't know which half.” The quote, from retail magnate...
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Marketing MadnessPesach Lattin - 0

Fortnite: The Ultimate Playground for Brands and Gamers

There’s a war going on, and it’s not just between the players. It’s a war for attention,...
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Marketing MadnessPesach Lattin - 0

The US Ad Industry Dodged the Recession Bullet

The winds of change often blow in unpredictable directions in the world of advertising, and as the...
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Hiring & ManagementPesach Lattin - 0

RethinkFirst Unveils Seasoned SaaS Marketing Executive to Chart a Vision for the Future of Behavioral Health

RethinkFirst, a global health technology company at the forefront of the behavioral health industry, has made a...
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ARCHIVE

Nandini Jammi: The Woman Who Cost Breitbart 90% of Its Ad Revenue and Exposed Pubmatic’s Support for Hate Speech and Disinformation

Lawyers Run The World Pesach Lattin - 0
Nandini Jammi is not your typical activist. She doesn’t march on the...
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Mobile Advertising’s Biggest Issue is Fat Fingers and Accidental Clicks

Marketing Madness Pesach Lattin - 1
When people think of problems associated with mobile advertising it is almost always concerning...
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Convicted Fraudster Irv Freiberg Accused Again of Being Scam Artist

Marketing Madness Pesach Lattin - 7
CPL Media Group, a company owned by Michelle Larkin has filed a lawsuit in...
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Must Read

RethinkFirst Unveils Seasoned SaaS Marketing Executive to Chart a Vision for the Future of Behavioral Health

Hiring & Management Pesach Lattin - 0
RethinkFirst, a global health technology company at the forefront of the behavioral...
Read more

The US Ad Industry Dodged the Recession Bullet

Marketing Madness Pesach Lattin - 0
The winds of change often blow in unpredictable directions in the world...
Read more

Fortnite: The Ultimate Playground for Brands and Gamers

Marketing Madness Pesach Lattin - 0
There’s a war going on, and it’s not just between the players....
Read more

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