Recruiting in the Metaverse is revolutionizing the talent war, and it may well be the future of recruitment. The Metaverse is projected to become a trillion-dollar industry, and it is already streamlining recruitment and reinvigorating talent engagement through virtual reality (VR) job interviews. In 2020, Zoom fast replaced in-person interviews, and now businesses are opting … Read more
Intrinsic in-game advertising and measurement may be the future of marketing and advertising. Cary Tilds, Chief Strategy and Operations Officer at Frameplay, believes that the power of immersive and interactive content will drive significant engagement for all brands, big and small. This concept applies not only to gaming and the Metaverse, but to all content … Read more
The rise of Web3 technologies such as blockchain, cryptocurrency, and NFTs is gradually gaining traction, but they are yet to fully capture the mainstream. This could all change with the new CEO of YouTube, Neil Mohan, who is enthusiastic about integrating Web3 and metaverse technologies on the video-sharing platform. After serving as YouTube’s Chief Product … Read more
The world of video games and advertising has changed dramatically in recent years, with big brands and marketers taking note of the massive success of popular games like Fortnite and using them to target specific audiences with their advertising. This is a big shift from the past, where video games were seen as just a … Read more
Oreo, the famous cookie brand under Mondelēz International, is taking its latest limited-edition cookie “The Most Oreo Oreo” to the metaverse with the help of celebrity chef Martha Stewart. The brand has created “Oreoverse,” a virtual realm within Meta’s Horizon Worlds, where consumers can play mini-games for the chance to win various prizes, including a … Read more
The future of the internet is here, and it’s called the metaverse. In this concept, people will be represented by 3D avatars in their online lives. The metaverse is a virtual world that is not yet fully realized, but it’s gaining traction and Interpol is taking notice. The global police agency has built its own … Read more
The metaverse, a virtual world that combines aspects of the physical and digital world, has the potential to change the way we interact with technology and one another. However, with the advancement of technology comes potential privacy and security risks, as well as regulatory challenges. One of the main concerns with the metaverse is privacy. … Read more
As the world faces the looming possibility of a recession, one industry that’s been on the rise for the past few years is the metaverse. The metaverse, which was once just a concept in science fiction, has now become a reality with billions of dollars being invested into virtual reality and augmented reality experiences. The … Read more
2022 has been a wild ride, to say the least. With the NFT market declining 97% according to Dune Analytics, and Bitcoin losing 63% of its value, it’s easy to see why some folks are feeling a little jaded. But, as they say, “every cloud has a silver lining.” In my opinion, the NFT market … Read more
Ways AI will power the #Metaverse. With #ai, deep learning-based software will autonomously drive all activities, and chatbots and other forms of natural language processing will drive interactions. AI will be used to understand words, images, video and text — in every language. This all requires a massive amount of training data and modeling. So … Read more
Video games have come a long way from the arcade and console games of the past. The evolution of technology has brought about a new kind of immersive experience in gaming. Forty percent (40%) of GenY and millennial consumers play games on their smartphones—more than any other form of entertainment*. In-game advertising (IGA) involves presenting … Read more
It’s official: Apple announced it will not release an AR headset. The market is indeed flooded with multiple decent industrial headsets—even Kara Swisher didn’t see this coming! The news will likely dampen enthusiasm for the metaverse. Should it? The short answer is no. Here’s why. 1) Apple’s first Enterprise mixed-reality headset will be unveiled this … Read more
At CES this year, we heard a lot about the metaverse. But it wasn’t the bang we were expecting. Instead, it was more of a whimper—a reminder that the future isn’t as fast as we’d like it to be. The biggest news was that HTC Vive announced its next XR headset, the VIVE XR Elite. … Read more
The Metaverse. For a while there, it was all anyone could talk about. In October, Facebook reorganized its mission statement and changed its name to “Meta,” thereby declaring itself a leader in the realm of virtual reality. Over the next few months, a flood of venture capital pumped into metaverse startups. Metaverse platforms experienced an … Read more
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