Between 2004 and 2009, I focused almost completely on display advertising, buying media and converting it into cash through arbitraging CPA ads. Even when I started my own display network, almost half of my time was spent personally managing these campaigns to ensure that they worked. I’ve written briefly about this in the past, and … Read more
Founded in 2002, Clickbooth is a veteran in the online marketing space, celebrating their 10th Anniversary this year. Clickbooth is frequently ranked the #1 CPA network and last year added a CPC Marketplace to it’s business offerings. By focusing on long term partnerships Clickbooth has consistently delivered a better consumer experience, wider variety of offers … Read more
According to ComScore, Pinterest, the photo social networking site has already hit over 10M unique visitors per month, which puts it as the fastest growing site every to hit this milestone. Another interesting number is that Pinterest has become extremely addictive with the average user spending 98 minutes per month on the site. This means … Read more
Does it seem that every single week there is another network popping up with a stupider name than the last one? With all the press about how CPA Affiliate Networks are making money for everyone and their grandma, it seems that a lot of affiliates are turning to making their own networks. With the ability … Read more
Somewhere in the Suburbs of Chicago there are two CPA Affiliate Networks that seemingly have decided to go to war against each other, creating drama worthy of its own reality TV show. In one side is Ryan Eagle, the one-time teenage CPA-guru who made millions being a pimpled-pimp. On the other is Yousif Yalda who, … Read more
Erin Garcia has been in the industry for over 10 years, since its “Wild West” beginnings. As one of the first women in the CPA industry she is a well known figure, having worked for everyone from Vayan Marketing Group to Market Leverage. She’s now moved over to new comer CrushAds, owned by BMI Elite … Read more
In the never ending drama that occurs with many of the CPA Networks, accusations of illegal hacking has arisen. As per an email sent by Yousif Yalda, the owner of Profit King Media, his AIM account has been hacked and someone has been sending out AIMs that his company is out of business. According to … Read more
Recently Google came out again and emphasized the important of page titles in search results. As they pointed out, they are the first line of any search result and part of the actual links to click on. We already knew this, right? Why did Google decide to inform us again when you’d think that all … Read more
This year LeadsCon will be in Las Vegas, February 28-29th, at the Mirage Hotel and Casino. LeadsCon has become the premiere conference about the lead generation industry and focused completely on the increasing the effectiveness of everyone campaigns. It is essential that anyone who is involved in the industry attend this event, and learn about … Read more
Zynga has started a new program, currently in Beta, that will allow players of Citybville to refill their energy bar by interacting with advertisers. Called Reward Advertising, this incentivzed based system already has signed up Coca-Cola, Mastercard and 20th century Fox’s Film “What’s Your Number.” The ads will only run when players are low on … Read more
Would like to let everyone know, Incentivize, Inc. has arrived. As all of you are well aware, ours is an industry which continues to evolve. So too is this new incent platform within TheWay Holdings, LLC. suite of companies. I introduce this company with some familiarity, as Incentivizes’ big brother CPAWay, Inc. has been a … Read more
One of the most interesting things I’ve found this week is a little part in the Facebook S-1 filing for going public. If you haven’t paid attention this week, or like me, sick thanks to your son bringing something nasty home from school, Facebook filed to go public. Well, as part of that filing they … Read more
Go International for Broke Most affiliates are still not doing this, and I have no idea why. International dating has much less competition than US, Canada, and the UK. The only traffic that has what in my opinion is a decent amount of competition is Facebook. Outside of that, if you’re having consistent success in … Read more
According to a study by the Ehrenberg-Bass Institute for Marketing Science, an important sounding group, Facebook fans are basically really worthless. In an ideal world, all these brands would love to believe that consumers “like” really means something, but it seems that “likes” have little or no value. Most people would probably ignore this study, … Read more
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