In the SEO world, any page that your visitor lands on is your landing page. And if this page isn’t engaging enough, you lose points, and the visitor. Here’s how to create a more engaging SEO landing page that gets people interested in what you’re offering and makes them take action. Connect to People, Not … Read more
According both DirectTrack and it’s customers, DirectTrack has suffered a massive failure to its entire system, that has no “immediately resolution.” Those in the industry first attributed this to server severe Denial of Service Attack, but recent emails between the customers and networks show that the failure is much more serious. The following correspondence was … Read more
The FTC has basically destroyed Jesse Willms, the famous Canadian Acai peddler. In a settlement order, that is part of the FTC’s campaign on affiliate and online marketing scams, basically bans Willms from ever operating in a similar manner in the US. His offer, including a penny auction scam, ran on dozens of affiliate CPA … Read more
Here are the leaked Facebook ad platform update documents, as mentioned in our article on New Facebook Ads.
A leaked document, available here on Performance Marketing Insider Leaked Facebook Document, has suggested that Facebook may soon be introducing changes to its premium PPC ads. Facebook’s PPC platform is already a very popular one, with businesses around the world using it to gain insights into how far their advert reached and just what kind … Read more
We are delighted to announce that Luke Kling of PeerFly has been voted as the #1 Affiliate Manager in the World as per our Winter 2012 Survey. One of the interesting things to note is that he actually received more votes than PeerFly itself, which was voted as the Top CPA Affiliate Network for the … Read more
Performance Marketing Insider is proud to announce the results of our Top 10 CPA Networks Survey for the Winter 2012. This survey is a continuation of the survey that has been done for almost 10 years, first with ADBUMb then ADOTAS.com. The industry has obviously made some huge changes, and with that every year those … Read more
Email service provider and leading provider of web-based email marketing software Mailigen greets new success. Mailigen’s affiliate program now ranks 1st out of all other email service providers and in the top 100 out of 3,439 affiliate programs run by Commission Junction. A growing leader in the email service provider (ESP) industry, Mailigen, announced today … Read more
The CEO of AddShoppers, Jon West, emailed me yesterday to inform me that they have officially announced the first integration of a Facebook “Want Button.” This is pretty cool new feature that they have rolled out which allows anyone to click on a “Want” or “Own” button that will be integrated into the Open Graphs … Read more
Despite in their IPO filings, they mentioned that they had nothing whatsoever planned for mobile monetization, Facebook will be making an announcement on February 29th in NYC that they will indeed be involved in mobile facebook advertising. With over 425 Million of the users accessing Facebook via their mobile device, this is a sure fire … Read more
Facebook has won a major lawsuit against Power.com that was filed in 2008. According to the lawsuit, Facebook had accused Power Venvutes of using Power.com to spam Facebook and then steal data from the network. US District Judge James ruled that Facebook had proven its case, and that they could seek damages against Power.com. “The … Read more
Demand Media, the company that writes about everything and depends on search engines for most of its traffic, found itself loosing over $6.4 Million last quarter because of the Google Panda algorithm. The site, which actually profitable in 2010, lost almost $20M in 2011. As the LA Times, put it, Demand Media went from one … Read more
Despite all the success that Facebook has had in advertising, it has completely failed in one area: “F-Commerce.” While Facebook seems to be the most visited site in the entire universe, is the fastest growing site for display advertising on the planet and even people’s dead great-grand parents are using it, not a single major … Read more
In probably the greatest news for marketers in the last year, Twitter will soon be releasing their self-serving advertising system. This will allow anyone to go onto twitter and buy advertising for almost any product and promote it via twitter. This source of traffic has long been used by marketers who own twitter accounts, but … Read more
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