Possibly one of Facebook’s best contributions to the world of advertising has been the ever-famous Like button. It has helped with not only conversion rates, but also in helping advertisers to figure out things like target demographics, popular trends, and just how many people would actually respond to marketing on Facebook. The Like button is … Read more
LeadsCon has quickly become the center of the lead generation industry. With Leads Generation taking off in the last few years as more and more people turn away from get-rich quick schemes in affiliate marketing to creating long term business. Lead Generation helps create those business opportunities and monetize users in a way that was … Read more
YouTube has long been a reliable place for advertisers to reveal new content to consumers. Now, it has become a place for advertisers to look for people or things that they’d like to appear in their future advertisements, as was reported by AdAge. YouTube’s president of product management, Shishir Mehrotra announced in a keynote speech … Read more
Endorsing or recommending a product/service is not rocket science. As long as you know how to write an honest product review, you will see results – whether it’s an affiliate product or your own product. Writing a personal, to the point product review that helps the prospect make a buying decision is what ultimately sets … Read more
Running an SEO campaign is not just about getting your website or blog ranked. If you truly want to leverage search engines for targeted traffic, you need to look beyond. You have to add more to your marketing mixture so that you get a bigger, more relevant response. Press releases can be a great addition … Read more
Preet Bharara, the United States Attorney for the Southern District of New York, and Janice K. Fedarcyk, the Assistant Director-in-Charge of the New York Field Office of the Federal Bureau of Investigation (“FBI”), announced today the largest coordinated international law enforcement action in history directed at “carding” crimes – offenses in which the Internet is … Read more
AOL was once the biggest name on the web, but since the explosion of mobile devices and Google and Facebook seemingly taking over the internet, their name has been forgotten by many. However, advertisers should keep them in mind, for they have recently announced their offering of cross-platform ads for mobile and desktop. They will … Read more
Israeli powerhouse, Matomy Media group is now offering a unique plan to help affiliates hit by bad networks debts. Following in the footsteps of Adknowledge, they are offering a special plan which will pay bonuses for up to a year from joining their programs, hoping to assist those affiliates that have been hit by COPEAC, … Read more
Regardless of what kind of product you’re marketing online or what niche you’re targeting, you should use autoresponders to put your email marketing on autopilot. Contrary to popular belief, autoresponders are not rocket science and you can use them to get more leads or sales. But to get real-world results with your autoresponder, you need … Read more
Businesses all over the world know that keeping a network is of the utmost importance. Not only do businesses need to be in contact with other businesses, but they need a way to keep their own business’s employee staff in conjunction with one another. Social media has helped businesses, everyday people, and even schools. In … Read more
Peter Bordes isn’t shy about his opinion about the changing performance marketing industry. AS the Chairman and Founder of MediaTrust, he says that CPA isn’t really a proper pricing for inventory. The MediaTrust Performance Exchange is the next evolution of performance marketing according to him, and that publishers and affiliates need to stop thinking about … Read more
People rely so heavily on social media now that it has almost become crucial to daily life. It’s understandable in that social media brings people from all walks of life, from all around the world together as one. For many, social media networks have replaced telephone conversations, meeting up for lunch, and most often talk … Read more
Social media is not just about Facebook and Twitter, networks like LinkedIn are equally strong in their own niche. LinkedIn happens to be the most popular social media network in the “professional” world. Anybody trying to connect with the right people in their industry can use LinkedIn to socialize. What many bloggers fail to realize … Read more
The way of the world has become mobile in the past few years, making the game of advertising a completely different one all together. People had to start from scratch, basically, as the internet ads that worked so well for a while became much less useful in what seemed like an instant. Google has done … Read more