Lee Aho, Affiliate Marketing Advertising Expert

OPTIZMO™ Releases Advertiser’s Guide to Email Affiliate Marketing

OPTIZMO Technologies, the industry leader in email and SMS suppression list management, is excited to announce the release of An Advertiser’s Guide to Utilizing an Email Affiliate Program, in conjunction with CPA network, Clickbooth. The two companies came together, leveraging each team’s area of expertise to create a comprehensive guide for advertisers to gain a … Read more

Affiliate Marketing is Solution to Digital Fraud Crisis

As marketing platforms face more attention from regulators and the public, they’ll have to adapt. A confluence of events last year shook up the digital marketing industry. Facebook Inc. and Google faced increased scrutiny around their lapses in judgment regarding their users’ privacy—specifically an attack on Facebook’s network exposed 50 million users’ personal information and … Read more

Can Affiliate Marketing Bridge the AI Gap?

Affiliate marketing is in a state of flux – threatened by AI, bots and Google ads. Now is the time for the industry to work together and share information, writes Paul Skeldon Affiliate marketing is changing. Where once it was an add on, it soon became a key part of how to market Value Added Services … Read more

Epic Games Adds Affiliate Marketing for Gaming Influencers

Epic Games has already started targeting influencers by providing them with a cut of game sales that they help promote. However, while Epic has previously stated that it would pay out this percentage to influencers itself, the company’s Director of Publishing Strategy Sergey Galyonkin has reportedly said that devs be asked to foot the bill in the … Read more

Top Affiliate Marketing Trends for 2019

Affiliate marketing has been in vogue ever since leading e-commerce websites identified it as one of the most high-growth avenues within the digital marketing realm. A study conducted by Forrester Consulting predicted that affiliate marketing will go through an annual growth rate of 10per cent by 2020. The sector is definitely burgeoning, which makes it … Read more

Why Is Burger King Hijacking Other Brands With Affiliate Marketing?

  In its latest marketing stunt, Burger King is hijacking other brands’ Black Friday digital marketing campaigns by leveraging the affiliate marketing model, an area where spending is expected grow from $5.9 billion this year to $6.8 billion by 2020. Consumers are probably not aware of affiliate marketing, which pays a commission to websites that generate traffic and sales … Read more

Starting Affiliate Marketing?

The affiliate marketing game is still going strong today, despite many claiming that it’s all but dead. While it’s true that a large number of specialists have already taken over the market and have established their presence on it in all kinds of niches, it’s far from impossible to get your foot in the game … Read more

How to Tap Into Affiliate Marketing for 2019

The global affiliate industry has seen a great change over the last 20 years and, compared to the early adopters, today’s marketers must be fully armed before entering the affiliate marketing battlefield.. Exploring the New Affiliate Marketing Landscape Anticipating your question, here’s what the affiliate marketing arena looks like in 2019. First and foremost, we … Read more

New Mattress Affiliate Marketing Program Launched

Polysleep, a leading Canadian hybrid foam mattress innovator, launches today its Affiliate Program, an exciting new partnership opportunity for customers with high online visibility to work collaboratively with the fast-growing company and benefit from the industry’s most competitive payout. Polysleep will work with the affiliates to help them create incisive, unbiased content to help future … Read more

Canadian Authorities Say Fraud Dominates Affiliate Marketing

Canada’s telecommunications regulator says that more than 200 companies and websites have been flagged for follow up by a multinational group investigating problems with affiliate and performance marketing. The problem sites were found last summer through an investigation co-ordinated by the Unsolicited Communications Enforcement Network (UCENet), which includes Canada. The Canadian Radio-television and Telecommunications Commission, … Read more