Calling internet gurus Frank Kern, Andy Jenkins, Mike Filsaime and Anthony Morrison, the Syndicate of a “Scam World,” the online magazine The Verge has written a huge expose of Internet Marking programs. The Verge holds nothing back, calling claiming that guys like Frank Kern are nothing more than “modern snake oil salesmen.” The magazine links … Read more
Experian has announced that they are selling at a heavily discounted price PriceGrabber, LowerMyBills and ClassesUSA for to a little known Indian-based marketing company Ybrant Digital. The companies were bought in 2005 for a total of almost $900M, but will be sold off for $175M to Ybrant Digital. All companies recently have been considered long … Read more
Cutting Edge Media, Inc., announced today that Peter Wilson has resigned from his position as President and Chief Executive Officer to pursue other interests. Wilson will be succeeded by Jay Eshleman, who currently serves as Chairman and will take on the additional title of interim CEO. “Cutting Edge has successfully navigated some challenging dynamics over … Read more
According to the sharing-folks at Shareaholic, Pinterest is starting to lose steam in the referral category. After continued growth for about a year, and a huge peak in February, its power seems to be dwindling. Shareaholic, using 200,00 publishers shows that Pinterest went from a 1.05% share of all referral traffic in Feburary to a … Read more
Affiliate Email Marketing and Email Deliverability Tips with Azam Marketing. In this interview Murray Newlands talks to Nadeem Azam about performance marketing and affiliate email marketing, and how you can increase your deliverability. There are a lot of tips here that people don’t know about, and things that you need to ask your ISP before … Read more
According to American Express’s publishing unit, the top 10 percent of the US is going to be spending $224 Billion this year in consumer spending. While everyone is spending all their time on the newest diet offer, or how to kill some sort of new daily deal site, it seems much of the industry is … Read more
Thanks to Bit.ly for allowing us to post the following study, which tells you exactly when you should post stuff on social media. This is a very interesting study that shows when the most clicks were generated for each social media platform from Twitter, Facebook and Tumblr. For those who don’t want to read the … Read more
Submit Express CEO Pierre Zarokian talks about the Google Penguin update and how they have been handling it from their clients. Google penguin is perhaps one of the most damaging updates for marketers, as it detects paid links using exact anchor text, comment spam, guest posts on questionable sites, article marketing site links and links … Read more
As of the fourth quarter of 2011, half of black mobile users owned a smartphone (up from 44 percent in Q4 2010) and 58 percent accessed the mobile Internet, more than any other race/ethnic group. As consumers increasingly use their mobile devices for social networking, video, research and shopping, its important for advertisers to understand … Read more
I have been contemplating the issues lately with the diet industry, especially in light of all the FTC actions. Well, I found one thing that our industry has over the Korean dieting industry: we don’t use dead babies. According to MSNBC: South Korean customs officials seized yet another haul of capsules filled with powdered human … Read more
Engage: BDR, already a growing name in the performance marketing industry has launched its new Real-Time Bidding (RTB) platform First Impression. According to the company, First Impression is “first platform to provide customers with direct access to publishers’ inventory in addition to engage:BDR’s exchange traffic.” The platform allows media buyers direct access to publishers inventory, … Read more
Performance Marketing Insider has learned that at least a dozen major CPA Networks have entered or are in the process of entering into agreements with the FTC that will prohibit these networks and much of industry from working on many if not most diet offers. These pre-settlement “consent” agreements were reached before the companies were … Read more
Murray Newlands of Performance Marketing Insider interviews Majestic SEO founder Dixon Jones on issues with Unnatural Links. If you didn’t know, Google has sent a bunch of notices to people that their site had tons of unnatural links, and they need to clean up their link profiles. According to Jones’ blog, “If you received a … Read more
Performance Marketing Insider has learned that Adscend Media has settled their legal battle with the Washington Attorney today. In a case that gained national attention, when the AG and his lawyers got on national TV has ended with a miniscule settlement of only $100,000. This should be surprising news in light of the AG’s claims … Read more