The most successful affiliates think like an advertiser. An affiliate is, in pure terms, an extension of an advertisers marketing arm. That is, the affiliate is supposed to promote the advertisers product in a way that is consistent with the advertisers marketing plan. But what happens in reality for the majority of affiliates is something … Read more
Founded in 2002, Clickbooth is a veteran in the online marketing space, celebrating their 10th Anniversary this year. Clickbooth is frequently ranked the #1 CPA network and last year added a CPC Marketplace to it’s business offerings. By focusing on long term partnerships Clickbooth has consistently delivered a better consumer experience, wider variety of offers … Read more
Recently Google included a spot in Product Ads for five single products to show. Users now have more pricing details and information about the products. This new addition allows advertisers to highlight more than one item of their inventory at a time. In a Product Listing Ad, it is now possible to show the merchant … Read more
The best way to attract an audience for your affiliate marketing efforts is to go where the people are. In that case, start with the 10 most popular websites and work your way down from there. According to Compete.com, the top 10 websites are not only capturing the most overall visitors, but those visitors are … Read more
A recent IAB Affiliate Advertiser survey reveals that although more than three quarters of everyone who responded said their affiliate marketing spending had increased in the past, and nearly the same number expected their affiliate marketing spending to increase next year, more than half these same people said that knowledge of affiliate marketing at the … Read more
It might seem old-fashioned but blogging is not to be overlooked as an effective affiliate marketing tool. Facebook has more than 800 million users; Twitter and LinkedIn have more than 150 million each, but at last count, more than one billion people reportedly visit one or more blogs each month. In fact, as a demographic, … Read more
Market researchers StrongMail recently reported the results of a marketing survey which shows that 92 percent of businesses contacted indicated that they plan to increase or at least not decrease their marketing spending in 2012. Given the economy is showing some signs of life after a few dark years, this might not come as a … Read more
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