Social media is one of the best of many tools that marketers have for successful advertising. It’s shown great results in the past, and its use by advertisers has grown more and more each year, since the time when it started to become popular. It seemed like nothing could stop it from being the biggest … Read more
Ad4Game CFO Saad Ayouch talks about how Ad4Game is becoming one of the largest gaming related ad networks in the world, and how publishers can work to make money from their program. He in this interview with PMI-TV Host, Murray Newlands he mentions that to promote game downloads, one needs to think outside the box, … Read more
You’re probably aware of how important mobile platforms have become, not only for advertisers and marketing, but for businesses and communication as well. Everywhere you look, someone is on a smartphone or tablet having a conversation, playing a game, or even just finding a place to grab a quick meal. They’ve made the internet available … Read more
The Dynamic is about to change…. Adknowledge, and CPAWay are bringing the swamp to New York City for ASE 2012. No charge for drinks, everything free. Join us as we bring the most original party in the history of ASE. Join your Host for the evening Troy Landry, “As Seen on the Swamp People Television … Read more
According to a recent study by Capstone Investments, Facebook has lost 1% of their US and European user base over the last 6 months, meaning that not only is the growth of Facebook has stopped, but now declining. Based on this investment study, Facebook’s stock dropped 8% in the last two days. According to the … Read more
We all remember the release of Google+ and how the success that it brought in didn’t seem to be quite as Google had expected. Well, apparently Google’s year old social network is doing quite well nowadays, based on the American Customer Satisfaction Index for July of 2012. Sure that’s exciting, but what’s more of a … Read more
Yahoo! Is surely hoping that they can put the past couple years, and several CEO changes behind them and begin focusing again on their future. Since 2009 Yahoo! Has seen several different people serve as CEO, some for only months. In 2009 Jerry Yang, co-founder of Yahoo!, stepped down. Carol Bartz, former CEO of Autodesk, … Read more
Malcolm Cowley is one of the guys who helped build the entire affiliate and performance marketing industry. As the Co-Founder of Buy.at, (now AffiliateWindow) the largest affiliate network in the UK, he helped create technology that we have all come to know and love. He’s also one of the guys who has been speaking to … Read more
It’s almost impossible for anyone in marketing to have not heard about mobile commerce and its potential for marketers over the past several years. The outlook today, however, is even more positive than ever with the continuing explosion in popularity of both smart phones and tablets. Take into consideration these impressive statistics: By the end … Read more
This is a story all too often told in the cut throat world of silicone valley these days. Digg was once in negotiations with Google to sell for a reported $200 Million! The deal was never completed and after a series of unpopular changes to the site, and a dramatic drop in popularity, the once … Read more
Zappos recently revealed the key to their success in several interviews and articles. It seems that they are so successful in Facebook marketing and advertising, that they get a 350% ROI on all their Facebook marketing efforts. This comes as a surprise as more and more companies seem to be implying the opposite: that they … Read more
Pinterest is coming up fast as one of the most popular social networking websites on the internet, which of course peaks the interest of advertisers and businesses, big and small. Almost anyone you ask will say that they have an account with Pinterest, sharing the things that interest them, and finding out what others are … Read more
When I’m not reading an article about any one of various subjects or finding out what’s new with Google, I do what everyone else does in their free time; Facebook. That word that has two meanings, one a noun and the other a verb, is one that entitles the site that many people spend a … Read more
Twitter stands as a very crucial tool in the business and advertising community. As everyone in the world knows, anything as popular as Twitter has an app, usually for both Android and iOS. Twitter’s app for mobile devices got the job done usually, but it lacked the functionality that people were looking for with it. … Read more