Wednesday, July 9, 2025

Monthly Archives: September, 2012

Groupon’s Carolyn Kmet Joins All Inclusive Marketing

Industry leader and frequent speaker Carolyn Kmet, best known her heading up of the Groupon Affiliate program has been retained as the Vice President...

This Guy has Big Balls at Ad:tech

Don't know Darren Blatt? He's the guy who throws the Affiliate Ball party during Affiliate Summit that everyone is always talking about. Well, he's...

PeerFly Ranked #1 CPA Affiliate Network: Chad French Tells Us Why

Chad French, the CEO and Founder of PeerFly sits down with Murray Newlands to talk about his second time of being awarded the #1...

Men Make Up Most of Mobile Commerce

In an article I wrote recently, I described some recent findings that showed that marketing to men on Facebook was a much cheaper practice,...

Official Google Display Playbook for Affiliates

The main goal of this website is clear—to help performance marketers with the latest and best methods to get their jobs done correctly, as...

Mobile Only Works If You Do This: Optimize Stupid!

For a long time now I, along with hundreds of other people, have been stressing the importance of the optimization of websites for mobile...

Cheapest Way to Market on Facebook

Targeting consumers takes a lot of research and requires marketers to take a lot of different factors into consideration. This is well known as...

Facebook Partners to Measure Offline Performance

It’s always interesting to see what the new happenings are with Facebook as they continue to slowly build their name in the marketing world....

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Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...
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Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

Must read

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing...

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...