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Monthly Archives: May, 2012

$50 Billion in Untapped PPC?

It seems that everyone loves to talk about how to get advertising approved on Facebook and how exactly Google Adsense might still work for...

Performance Horizon Group Wins Award

Performance Horizon Group (PHG), a leading provider of performance marketing technology, secured a win for ‘Best New Entrant’ at the 2012 annual Performance Marketing...

3 Ways Earn More with Content Locking

Since my last article in November (Content Unlocking Exposed), the content locking industry has seen explosive growth and further recognition by advertisers as a...

AffiliateTraction to Offer Brand Protection

AffiliateTraction is the first affiliate marketing agency to offer affiliate program content oversight for affiliate program management. AffiliateTraction, the multi-national affiliate adverting agency responsible...

(InfoGraphic) How to Market Your Blog Post

Wrote a nice blog post, think people will like it? Well, that's obviously the first part, but now you need to market it, drive...

Organic Food Makes People Jerks

In off-beat news, the Journal of Social Psychology and Personality Science has published a study that says that buying organic food in turns makes...

DMG Launches Mobile Fraud Solution

Traffiliate for Mobile, DMG's platform that provides comprehensive real-time visibility of mobile campaigns, now includes an anti click fraud solution for more accurate measurement...

Where to Sue and Collect!

The interactive marketing space presents a unique set of legal challenges, including what jurisdiction to file a lawsuit in.  Whatever the amount that is owed,...

Latest news

Netflix Decides Subscribers Are So Passé: The New Metrics Are in Town

Netflix is slapping the streaming world around, reigning supreme like a binge-watching overlord and making corporate boardrooms and basement...
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Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars, is now waving the white flag—made entirely of commercials. At...

Apocalypse: An Ad Agency’s Guide to Not Getting Replaced by a Chatbot

As the digital winds shift, artificial intelligence (AI) is blowing in like a hurricane on steroids, poised to revolutionize—or...

Must read

Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars,...

Andrew Casale’s Rogue Gallery: Exposing MFA Sites in the Adtech Avengers

Welcome to the murky depths of programmatic advertising, where...