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Monthly Archives: August, 2011

Adding Affiliate Marketing to Mobile Strategy

ADOTAS - With the continued growth of smart phone uptake, a number of opportunities are opening up for advertisers within m-commerce. According to Nielsen’s...

Mylife Sued for “Scam”

Social Networking Site, Mylife, heavily promoted by Affiliate and CPA marketers has been served with a class action lawsuit.  The lawsuit which was actually...

Internet Advertising Bureau Bashes New Domain Extensions

The Internet Advertising Bureau (IAB) along with the Association of National Advertisers (ANA) and the American Association of Advertising Agencies have come down with...

SmarterChaos

SmarterChaos is a boutique agency and consulting firm that works with brand name Advertisers to navigate the online Affiliate Marketing and CPA Network space. ...

CornerBlue

CornerBlue is a top performing and service oriented mobile affiliate network that runs smartphone optimized mobile offers only (such as the iPhone and Android...

Home Warranty Leads: Questions and Answers for Marketers

Home warranty, one of my recent topics, generated quite a few questions from readers.  I would like to address some of them here for...

OJQ

OJQ is an Affiliate Network, built on the basic premise of providing our clients with quality in every way we can. We understand that...

Clickbooth

Leading the new phase in media buying, Clickbooth has been providing proprietary industry technology for more than six years. Never adhering to the industry...

Latest news

Netflix Decides Subscribers Are So Passé: The New Metrics Are in Town

Netflix is slapping the streaming world around, reigning supreme like a binge-watching overlord and making corporate boardrooms and basement...
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Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars, is now waving the white flag—made entirely of commercials. At...

Apocalypse: An Ad Agency’s Guide to Not Getting Replaced by a Chatbot

As the digital winds shift, artificial intelligence (AI) is blowing in like a hurricane on steroids, poised to revolutionize—or...

Must read

Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars,...

Andrew Casale’s Rogue Gallery: Exposing MFA Sites in the Adtech Avengers

Welcome to the murky depths of programmatic advertising, where...