A Yahoo spokesperson told CNBC that the company would provide severance packages to domestic employees who had lost their jobs. Yahoo didn’t provide specific details on the size or value of the severance packages. He added that the changes will be beneficial for the profitability of Yahoo and will allow the company to invest more … Read more
If you thought Yahoo was no longer a company that marketers need to think about, you may be wrong. While Yahoo is definitely having some trouble, and will likely be acquired by Verizon soon, the fact is that there are still some great opportunities. Yahoo has recently announced a new ad experience that will allow … Read more
It seems like there has been rumor, news and other reports of Yahoo attempting to sell their business for a long time, but all that is apparently all coming to an end. People familiar with the situation are reporting that Verizon is purchasing Yahoo for $4.8 Billion. While it will need to go through regulatory … Read more
Yahoo has just completed their annual meeting, and while there was some good news discussed, it was largely focused on the companies troubles over the past several years. One of the votes that took place was whether or not the Yahoo CEO Marissa Mayer should return in her role on the board of directors (a … Read more
High level executives from Yahoo, including CEO Marissa Mayer, met with other ranking representatives from Twitter to discuss the possibility of a merger last week. While nothing official was said of the meeting, insider sources have confirmed that this is what the meetings were about. Yahoo has been fairly open about looking for buyers due … Read more
Verizon Communications Inc plans to submit a second-round bid of around $3 billion for Yahoo Inc’s core internet business, the Wall Street Journal reported, citing people familiar with the matter. Private-equity firm TPG was also expected to submit a second round bid for the assets before Monday’s deadline, the newspaper reported. Reuters reported last month … Read more
As we predicted last month, Yahoo has decided to move forward and sue Facebook over claims that Facebook is infringing on a wide range of things from a news feed, messaging, social network, privacy technology and pretty much everything else. This absolutely massive complaint basically claims “Facebook’s entire social network model, which allows users to … Read more
In an interesting twist, Yahoo has come out with a claim that Facebook is infringing on up to 20 different patents that they own, including advertising, the personalization of websites and social networking and messaging. This potentially is a huge windfall for Yahoo, and more importantly an enormous issue for Facebook. So far, all that … Read more
The best way to attract an audience for your affiliate marketing efforts is to go where the people are. In that case, start with the 10 most popular websites and work your way down from there. According to Compete.com, the top 10 websites are not only capturing the most overall visitors, but those visitors are … Read more
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