Last night, like many of us, I learned of Steve Jobs’ death on a device that he helped invent. My IPAD 2, given to me by the kind folks at XY7.com popped an alert saying that he had died. I should say that it’s actually my almost-two year olds’ IPAD because he uses it as … Read more
What we are not is interested in selling you with flashy images, gimmicks, and false promises. We are a small group of experienced media buyers, email marketers, social advertisers and search engine marketers. 1st class cpa was created with one simple goal in mind, To deliver our publishers with the top converting offers while maintaining … Read more
Please read comment at the end of this post from the owner saying that they are indeed still in business and have not shut down. We have removed the post for the time being, since the owner has now been in touch and confirmed that they are still in business, but working with only a … Read more
Now that Amazon has reached a deal on the California Affiliate Tax in which the State of California will wait another year to enforce their affiliate tax scheme, Amazon has decided to re-invite their affiliates in California to join them. Amazon had dumped all their affiliates, arguing that having any CA affiliates would hurt Amazon’s … Read more
I’ve been fortunate enough in my 12 years in this industry to have worked in direct response, brand, and then back in direct response. One thing I have always noticed that has intrigued me is that while direct response and performance-based media buyers in general work their virtual tuchuses off, brand buyers seem to be … Read more
Facebook has introduced a new a unit that will expand in size if friends “like” the brand it is associated with. This format will be a sponsored message that will promote a specific product, but based on the recommendation of friends, will grow in size. The purpose of the ad “growing” is specifically based on … Read more
In what could be one of the best new platforms for performance marketrers, Google will start beta testing Google Adwords for Video next week. This will allow advertisers to place video campaigns on sites like YouTube and the Google Display Network using their auction-based platform. This will be an added function to Google Adwords and … Read more
As per these articles, LeadClick and EAdvertising has shut down. LeadClick was the parent company of Affiliate Network, EAdvertising. From their website “LeadClick Media ®, a CoreLogic company, is a leader in performance-based lead generation, specializing in connecting consumers with service providers in the financial services, automotive and real estate industries. With our proprietary real-time … Read more
Ok so I’ll admit the title was a blatant act of sensationalism. Sorry about that. But when I read about Amazon’s entry into the tablet market, the Kindle Fire, I had sudden visions of the chess club champion sucker punching the quarterback of the football team. Is Google the quarterback in that analogy? Of course … Read more
LeadClickMedia, a CoreLogic company, has reportedly shut their doors. Calls to their office were unreturned, and no one picked up the operator extension. According to employees of the company, the company announced today that they were closing and immediately laid off almost all employees without notice. Several current employees when asked confirmed that the company … Read more
Google has announced that they will be adding +1 buttons to all the ads in their display network. Similar to the “Like” button on Facebook, ads will feature a +1 button on the bottom of all ads, and footnotes about those who also +1’d the advertisement. This will last for about 10 seconds, then fade … Read more
Over the last few years, we’ve heard all the talk about display advertising, real time bidding platform, demand side platforms, exchanges, you name it. Yahoo, Google, Microsoft have all bought companies with solutions, and they have all pushed that these methods will open inventory to almost anyone to buy and bid on advertising. Still, despite … Read more
If you are one of those people using Article marketing as a method of promoting your content, you should have already read some of my articles on good content versus spam content. Similarly, you should be listening to my friend Matt Cutts, the Grandmaster of GoogleSpam, the Count of Quality. He’s the guy who makes … Read more
If you haven’t already heard, my friend Mike Pacheo, aka “Affiliate King” is holding a kick ass meetup in Puerto Rico for about anyone who would like to attend. Yes, you heard that right, unlike some meetups, this is an open event that will cost absolutely nothing to attend. Also, unlike some of the “events” … Read more