Rebecca Madigan is executive director of the Performance Marketing Association. Since leading the formation of the PMA 2008, Rebecca has built the PMA to be the only trade association representing performance and affiliate marketing. The PMA has committed to connect, inform and advocate on behalf of this growing industry, most recently spearheading the fight against … Read more
The Performance Marketing Association is a not-for-profit trade association founded in 2008 by the leaders of the performance marketing industry, to connect, inform and advocate on behalf of this rapidly growing field. The Performance Marketing Association (PMA) strives to raise the profile of performance marketing by demonstrating the value of this multi-billion marketing channel, which … Read more
There are many reasons, but here are three reasons I would start market affiliate programs: 1. you don’t need to create your own products, 2. you don’t have to deal with customer service very often, and 3. you can create a business on just about any topic you want, including a hobbies. Affiliate programs generate … Read more