A recent study was completed looking at European email marketers, and how consumers perceive them. The study was part of the effort to determine whether or not marketers are in compliance with an upcoming privacy law that will go into effect over the next two years. The results don’t look good for marketers. The report … Read more
According to the Ofcom International Communications Report for 2011, 41% of Internet users access the Internet, via mobile phone. The percentage has nearly tripled over the last three years. With nearly half of the population accessing the Internet, affiliate marketers, who have not mobile-enabled their landing pages and websites, clearly stand at a significant disadvantage … Read more
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