For those who don’t know, besides owning several publications (including this one), I’ve owned several advertising networks, created one of the first affiliate networks and was also a very, very successful affiliate. (I’m also considered the inventor of the pop-up, but I don’t talk about that usually anymore). I’ve learned a lot about how to … Read more
Take a whiff. Do you smell it? Mediocrity. It stinks like shit and it’s a plague that has taken over the affiliate marketing industry. So while you’re sitting there cramming elements onto your page, just know that you’re probably losing money. If you don’t keep up with trends and what consumers respond to, the affiliate … Read more
Ever run around your house destroying everything in your path in a huge panic looking for your keys, phone, etc? As you frantically search every corner imaginable you may have even accused your kids, significant other or anyone in the general vicinity of misplacing it only to find that the item was right under your … Read more
Too many affiliates are one-hit wonders, learning one system or one tool and going out and only using that tool. So many people are dependent on Google or Facebook as the only source of traffic, and can’t see that there are tons of other ways to drive traffic, most of them a lot cheaper and … Read more
You’re not an asshole. You’re just trying so hard to be one. Please refrain from having a Christian Bale flip-out just yet. If you’ve seen The Social Network, then you know exactly what I’m talking about. At the end of the movie, Mark Zuckerberg’s lawyer comforts him by saying, “You’re not an asshole, Mark. You’re … Read more
3) Neverblue. Clearly one of the contenders always for the #1 spot is Neverblue. With their own great tracking system, access to programs and offers you could never get anywhere else, they are always a highly recommended network. While their corporate executives are completely hidden from the rest of the community, Samantha Brachat has become … Read more
Yes, there is a formula to create killer landing pages. Anyone can build a landing page with specific elements that are designed to make you money. BUT, it’s not all about the obvious elements on the landing page that can shoot your conversions through the roof. Do you want higher conversions? That’s a silly question, … Read more
(Originally Written for ZacJohnson.com) After much thinking, I’ve decided to share some of the banner arbitrage techniques that allowed me to create some of the most successful performance based banner campaigns ever. For almost 60 weeks I had the same banners up on advertising networks, day after day making ridiculous amounts of money. During that … Read more
So you want to learn a few marketing tips on Facebook, huh? Well, I’ll give you SEVERAL! As internet marketers, we have to be tricky and cunning with how we reach our audience. With Facebook always changing its layout and features, it’s pretty hard to keep up. Aaaaaaaaannnnnd, that’s why I’m here. So here are … Read more
As you may know, this year PayPal will start reporting the income received by many affiliates via the PayPal. While this is limited only to those who receive more than $20,000 in payment AND 200 transactions, it will affect many affiliates. Please remember, however, while this law only requires that PayPal report these transactions, reporting … Read more
Exhibiting at a trade show can be costly, but for the world of me, I fail to understand what most companies are thinking when they bring a whole team or hire temporary “booth babes” but have absolutely no clue or a game plan what they want to accomplish. Without proper and effective training, some booth … Read more
If you don’t know about Reddit, then you probably either work very hard during the day, or you don’t smile enough. Forget Facebook, forget Digg, do yourself a favor, and visit Reddit. Not only will you find some of the most interesting articles from across the web, you will find some of the most entertaining … Read more
ADOTAS – As a publicist working predominantly in the online advertising space, a good indication I get regarding what’s happening in the industry is from the new business prospects that come my way. First of all, good things are happening in the industry, based on the quantity of leads my peers and I are receiving. … Read more
There has been a lot of negative press lately about incentivization and content programs in affiliate marketing. I’ve personally written a bunch of stuff in my blog at IndustryPace about content unlocking programs, the problems it’s caused in the industry. That being said, while there are more than a few bad players in the industry … Read more