Adknowledge has announced a new partner network that is promised to change the face of affiliate and performance marketing. So at PMI-TV, we sat down with Matt Hoggatt, the General Manager of the Adknowledge Email Channel. He says this will be a new level of service and best offers for the highest type of affiliates … Read more
A big part of the total mobile traffic in the US comes from tablets, which is something that many people tend to pay less attention to. Smartphones get most of the attention, which is reasonable, but tablets cannot be forgotten, especially considering the number of people who use them is still on the up. People … Read more
You may not have heard, but companies like Gartner have predicted that by 2014, 10 to 15% of all reviews online will be fake or irrelevant. These fake reviews are a big problem for businesses big and small, as they can do some serious damage to their online reputation. A reporting from May, by Mashable.com … Read more
Adknowledge has announced today the launch of the new “Adknowledge Partner Network,” an exclusive, invitation only network catering to the very high-end of affiliate marketing. This announcement is just the beginning of the improvements in store for Adknowledge’s network. Other changes include: new unique network-wide creatives; better service; higher ROI; and more. “We wanted to … Read more
Spamtraps are email addresses that are valid, never were valid or have been invalid for a long time. They are used to collect spam in order to analyze and interpret data to create spam-filtering systems and/or expose and block spammers. The most common spamtraps are hidden in HTML code on websites. Spammers or data collectors create bots … Read more
Everybody loves a few Likes on anything that they post on the World Wide Web. Likes began as something for the users of Facebook to use when they wanted to show approval or excitement about any of their friends’ posts or pictures. It then grew into something that marketers could use to effectively measure their … Read more
Yes, on Monday we published a humorous out-take version of the interview with Scott Rewick, one of the top experts on Media Buying in the industry. Here’s the real one, where Murray Newlands talks to him about media buying, how the industry is growing, where to focus your attention, and much much more. He’s one … Read more
AffiliateTraction, the world’s largest affiliate management agency, has announced that it is supporting the inaugural Performance Marketing Insights conference in New York next March, becoming its first official sponsor as well as joining its global Advisory Board to help shape the industry event. The two day conference, which is being held at the Crowne Plaza … Read more
Late last month U.S. Senators Dick Durbin (D-IL), Tom Harkin (D-IA), Frank Lautenberg (D-NJ) and Barbara Boxer (D-CA) sent in a letter to Federal Trade Commission Chairman, Jon Leibowitz. In the letter the Senators urge the FTC to not only better inform and update dated consumer guides for private vocational schools, but to investigate third-party … Read more
Facebook seems to come up as a main topic in many of the articles that are written by countless marketing news websites, but that is simply because of the constantly changing state of their marketing offerings. They are constantly coming out with new ways for marketers to use their network for their needs, while at … Read more
If you closely follow the happenings in social media, then you have probably heard about the redesign of company pages on LinkedIn. They were first introduced a while back, when they started beta testing the new design with a few select companies. People all over the web seem to be responding well to this redesign … Read more
With mobile marketing being such a hot commodity these days, I find that it is quite important to know just how much growth or even how much shrinking is happening with mobile consumers. Most mobile marketing platforms that are being managed today rely entirely on the amount of traffic mobile internet is showing. Now, desktop … Read more
(Note, this is a humorous outtake spoof of the real interview here) Scott Rewick is a legend in the affiliate marketing industry. He is not only the CEO of Cranking Media, raised millions in venture capital, started early in the space, sold networks, ran media campaigns, bought billions of dollars in media, has invested at … Read more
Ricky Ahuja is the President of Affiliate Venture Group, named this year as one of the top three CPA affiliate networks . He talks to Murray Newlands of PMI-TV about how Affiliate Venture Group has grown over the last few years especially because of their acceptance of international traffic, especially with a focus on traffic … Read more
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