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Monthly Archives: October, 2012

Marketing Madness

Acquinity Shutting Down Email Submit Offers

Acquinity Interactive, has started calling partners telling them that they are immediately shutting down all “promotional” type offers, often called e-mail and zip submit...
Pesach Lattin -
Specials

Mobile Marketing’s Dirty Hidden Secret

Everyone is talking about the response rate on mobile, how its so huge, so target, how mobile advertising is already working so well. I’m...
Pesach Lattin -
Specials

SEO Needs to Die

Despite what you’ve heard over the course of numerous Google updates, SEO isn’t dead – not even close.  That’s not to say someone doesn’t...
Jeff Ferguson -
Lawyers Run The World

FTC Gives HP a Pass for Endorsement Guideline Violations

Earlier this month, Hewlett-Packard and its public relations company received a pass from the Federal Trade Commission for allegedly providing bloggers with $50 gift...
Richard B. Newman -
Marketing Madness

SMBs Starting to Use Digital Channels

Small and medium businesses have always had a different way of marketing than the country’s larger businesses have, simply because of the huge differences...
Pesach Lattin -
Marketing Madness

iOS highest eCPM in Mobile Space

Change is something that all marketers are familiar with. The state of certain marketing platforms, tactics, and results are constantly changing, so it is...
Pesach Lattin -
Marketing Madness

Twitter Testing Star and Like, But Why?

There was something that I noticed that I decided to read up on recently, and that is Twitter’s testing of these new “Like” and...
Pesach Lattin -
Marketing Madness

Pinterest Now Top 50 Website

In the past few months, Pinterest has been quietly lurking in the background of all the big news that has been making headlines. Sure,...
Pesach Lattin -
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Marketing Madness

The Intriguing Dance of Privacy, Google, and the IAB: A Closer Look at the MSPA and National String

In a move that might not set the world on fire but will certainly simmer some interest in the...
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Adtech

No More Ads? How Apple’s New Safari Could Topple Google’s Empire

Get ready, internet adventurers, as Apple prepares to jazz up Safari with a suite of zippy updates and eccentric...
Marketing Madness

Kroger Precision Marketing Teams Up with Yahoo Advertising for Data-Driven Delights

In the ever-evolving landscape of digital advertising, partnerships between industry giants can often resemble a high-stakes game of chess...

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Marketing Madness

The Intriguing Dance of Privacy, Google, and the IAB: A Closer Look at the MSPA and National String

In a move that might not set the world...
Marketing Madness

Roblox’s Year of Scale: How Ads Became the Name of the Game

Alright folks, the digital playground where avatars roam free...

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