IHeartRadio Partners with AdSwizz For Digital Radio Programmic
iHeartMedia today announced the launch of the first programmatic private marketplace for digital radio in the U.S. The private marketplace will allow select programmatic buyers to access iHeartMedia’s premium radio inventory across its digital properties on iHeartRadio, the company’s digital music and streaming service. Agencies and brands will be able to programmatically target iHeartRadio’s extensive … Read more